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Demand for More Information and Enhanced Graphics Driving Growth in Automotive Instrument Clusters says Strategy Analytics
[June 22, 2015]

Demand for More Information and Enhanced Graphics Driving Growth in Automotive Instrument Clusters says Strategy Analytics


BOSTON, June 22, 2015 /PRNewswire/ -- The use of electronic systems new vehicles continues to grow. With many of these electronic systems, the need to display information to the driver is also increasing. Consequently, the use of display panels is becoming ever-more vital for auto makers as they seek to design future clusters that efficiently display increasing levels of information in a limited space on the dashboard.

Strategy Analytics

The Strategy Analytics Automotive Electronics Service (AES) report, Automotive Instrument Clusters: Component Integration, Display Panels and Software Drive Developments, comments on the design trends in the cluster and how vendors are supporting them.

Click here for the report: http://bit.ly/1Rgkrk1

Multi-core SoCs (Systems-on-Chip) are used now to process the increasing levels of data and to control more complicated clusters. However, these SoCs will be designed as platforms on which the various levels of cluster systems can be based in order to enable economies of scale. "Chip vendors are typically targeting the mass market cluster first, before ading dynamic memory and graphics engines to serve the high-end clusters," said Kevin Mak, Senior Analyst in the Automotive Electronics Service (AES) at Strategy Analytics.



As new solid state clusters enter the market with 3D graphics to mimic the chrome detail of previous stepper motor gauges along with driver settings that can display navigation directions on a large detailed map, the requirement of graphics performance will increase even further. This will enable the entry of new chip players, such as NVIDIA and its new Tegra X1 processor. Such a device can also integrate the processing requirements for all the display panels in the vehicle, including the CID, head-up display and rear seat entertainment systems – such function integration onto a single chip may provide a solution for auto makers that are keen to enhance their future infotainment and cluster offerings.

About Strategy Analytics
Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies. With offices in North America, Europe and Asia, Strategy Analytics delivers insights for enterprise success. www.StrategyAnalytics.com 


European Contact: Kevin Mak, +44(0) 1908 423 644, [email protected]
US Contact: Mark Fitzgerald, +1 617 614 0717, [email protected]
China Contact: Kevin Li, +86 186 0110 3697, [email protected]

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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/demand-for-more-information-and-enhanced-graphics-driving-growth-in-automotive-instrument-clusters-says-strategy-analytics-300102192.html

SOURCE Strategy Analytics


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