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Research and Markets: Strategic Importance of Intellectual Property (IP) in M&A 2015 Featuring Apple, ArcelorMittal, EMC, Ericsson, Google, Microsoft, Motorola, Pfizer, RIM, SONY & Rockstar Consortium
[April 07, 2015]

Research and Markets: Strategic Importance of Intellectual Property (IP) in M&A 2015 Featuring Apple, ArcelorMittal, EMC, Ericsson, Google, Microsoft, Motorola, Pfizer, RIM, SONY & Rockstar Consortium


Research and Markets (http://www.researchandmarkets.com/research/5nvlct/strategic) has announced the addition of the "Strategic Importance of Intellectual Property (IP) in M&A" report to their offering.

The report highlights strategic importance of intellectual property (IP) in Merger and Acquisition (M&A) deals. The study analyzes recent IP-driven M&A deals, and pinpoints key role that IP assets and IP due-diligence played in those deals along with financial due-diligence. Few case studies covering IP-driven M&A deals from Pharma-Biotech industry and Information and communications (ICT) industry are also covered in the report. Further, Google's (News - Alert) acquisition of Motorola mobility, key rational behind the deal, and its potential benefits to Google are covered in detail.

The technology landscape continues to change very rapidly to meet customer and market needs. Technology companies are trying to build scale to take advantage of shifting customer expectations and defend their position in the market. To address these challenges rapidly, - buy versus build - decisions generally result in buy.

Intellectual property assets (specifically patent portfolio volume and strength) are increasingly becoming key factors in technology driven M&A deals. Also, IP assets are key drivers for M&A activity in IP-intensive industries, such as, pharmaceuticals, biotechnology, Information and communication technology, semiconductors, and chemicals and materials.

The following recent IP-driven deals pinpoint the key role played by IP in M&A:

  • Acquisition by Rockstar Consortium (made up of Apple, Microsoft (News - Alert), RIM, Ericsson, EMC, and Son) of a substantial majority of the former Nortel Networks patent portfolio (about patent assets related to a broad array of networking, communications, and so on) for an amount of $ billion. Google also participated in this auction, but was outbid by the Rockstar Consortium and failed to acquire the portfolio.
  • Acquisition of Motorola (News - Alert) Mobility by Google Inc. for a deal of $ billion gave the acquirer control of Motorola's impressive portfolio of patents. Later, Google sold Motorola Mobility to Lenovo (News - Alert), but retained ownership of the vast majority of Motorola Mobility's patent portfolio. Google's main drive for the Motorola purchase was patents. There are many benefits that the wide range of MMI patents brings to Google, from both defensive and offensive perspectives.
  • Pfizer's acquisition of Wyeth at $64 billion to offset losses due to expiry of Pfizer's patents.



Key Topics Covered:

1. Strategic Importance of Intellectual Property (IP)


  • More Than 80% of Key Growth Processes Impacted by IP
  • Role of Intellectual Property Business Intelligence (IP BI)in Strategic Decision-Making Scenarios

2. Recent IP-Driven Mergers and Acquisitions

3. Case Study 1-Google's Acquisition of Motorola Mobility in 2011

  • Google's acquisition of Motorola Mobility after failure to acquire Nortel's patents
  • Timeline of Google - Motorola Mobility Deal
  • Google's Acquisition of Motorola Mobility-Key Events
  • Smartphone Economic Ecosystem: approximately US $200 Bn in Year 2011
  • Competitive Overview of Mobile Device Market at the time of Google-Motorola Mobility Deal
  • Competitive Overview of Mobile Device Market at the time of Google-Motorola Mobility Deal -- continued
  • Google's Patent Portfolio before Motorola Mobility Deal- Text Cluster Map
  • Motorola Mobility's Patent Portfolio-Text Cluster Map
  • Litigation Cases involving Google as Defendants
  • Google's Rational behind the Deal - Building Strong Patent Portfolio
  • Google Sold Motorola Mobility to Lenevo at US$2.91 billion

4. Case Study 2-Pharmaceutical and Biotechnology Sector

  • Pharma and Biotech Consolidation
  • Impact of Drugs Going off Patent
  • Patent Cliff -A Big Challenge for Drug Manufacturers
  • Major Revenue Losses Due To Patent Cliff in 2014
  • Major Revenue Losses Due To Patent Cliff in 2015
  • Pharma-Biotech Industry: Impact of Patent Expiry on Competitive Strategy
  • IP Driven M&A Deals in the Pharma-Biotech Industry
  • Pfizer's Acquisition of Wyeth-Case Study

5. Case Study 3-ArcelorMittal's Patent Dispute with Voestalpine (Settled in 2011)

  • ArcelorMittal: World's Largest Steel Producer with long history of M&A
  • Role of IP in ArcelorMittal's Product Diversification Strategy
  • ArcelorMittal Lost Patent Battle against Voestalpine

6. Appendix

Companies Mentioned

  • Apple (News - Alert)
  • ArcelorMittal
  • EMC
  • Ericsson
  • Google
  • Microsoft
  • Motorola
  • Pfizer
  • RIM
  • SONY
  • Rockstar Consortium

For more information visit http://www.researchandmarkets.com/research/5nvlct/strategic


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