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Wise Bread Teams Up with Wallaby to Launch Wise Bread Rewards
[March 31, 2015]

Wise Bread Teams Up with Wallaby to Launch Wise Bread Rewards


PASADENA, Calif., March 31, 2015 /PRNewswire/ -- Wallaby Financial, Inc., the leader in mobile and web-based credit card optimization solutions, today announced a new partnership with Wise Bread, a fast-growing online publishing company that focuses on personal finance and fun frugal living.  The two companies worked together to launch Wise Bread Rewards Maximizer, a site designed to help a new generation live well while saving money by using their credit cards more effectively.

Wise Bread Rewards Maximizer provides expert advice on maximizing credit card rewards using Wallaby's proprietary card selection algorithms and CardBase™, a database of more than 2,500 credit card programs. Subscribers can save money and earn additional rewards when they sign up for new credit cards that match their lifestyle and purchasing patterns.

To get started, users answer a short list of questions at Wise Bread that defines their current credit card use. Wise Bread Rewards Maximizer then analyzes patterns, recommends new credit cards and provides information on the savings potential and rewards offered by the new credit cards compared to the cards the subscriber already uses. The subscriber then has the option to click through to apply for a new card. It's an extension of the fun frugal living tips and tricks Wise Bread fans have come to expect.

"At Wise Bread, we take a positive approach to saving money," said Wise Bread's credit card editor Greg Go. "We don't believe being frugal has to mean staying home and eating ramen noodles every night. Our readers want to enjoy themselves while findig a bargain at the same time, and Wise Bread Rewards is the perfect tool to help them live life to the fullest without breaking the bank."



"Wise Bread gives users money-stretching tips they can use for all kinds of purchases," observed Wallaby founder and CEO Matthew Goldman. "The site's rapid growth is a testament to the value it delivers, and with Wise Bread Rewards Maximizer, Wise Bread's loyal readers can take advantage of Wallaby's unique functionality to maximize credit card rewards. It's a great partnership for both companies, and it's another example of the technology innovation coming out of the Los Angeles area today."

To find out more about Wise Bread or sign up for Wise Bread Rewards, please visit www.wisebread.com. Learn more about Wallaby Financial at www.walla.by.


About Wise Bread
Wise Bread (wisebread.com) is an independent consumer review site dedicated to helping people make savvy money decisions. Wise Bread was named a "Top 100 Website of 2009" by PC Magazine. In 2013 Wise Bread made Kiplinger's "Best of Everything" list. Wise Bread's award-winning articles are syndicated on partner websites such as PBS Next Avenue, US News & World Report, Yahoo, AOL, MSN, and Business Insider. Get daily personal finance tips at www.wisebread.com or follow us on Twitter @wisebread and Google Plus (plus.google.com/+Wisebread).

About Wallaby Financial, Inc.
Wallaby is the leader in credit card data and consumer financial information applications. Powered by CardBase™, a proprietary database of more than 2,490 credit card profiles, and Wallaby's unique real-time optimization algorithms, Wallaby's product suite helps consumers to earn more rewards and save more money. Wallaby informs consumers about which card to use when shopping, and helps them find the best credit card to add to their wallets by taking into account rewards, fees, interest rates and more financial data. Wallaby products are available for Web, iPhone, Android, wearables, and more. Wallaby Financial, Inc. is a subsidiary of Bankrate, Inc. (NYSE: RATE) For more information, please visit https://www.walla.by. Stay connected with Wallaby on Facebook or follow us on Twitter @wallabycard.

 

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/wise-bread-teams-up-with-wallaby-to-launch-wise-bread-rewards-300058338.html

SOURCE Wallaby Financial, Inc.


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