TMCnet News
Media Alert: Rocket Fuel to Speak at Upcoming Marketing Industry Events in CanadaRocket Fuel (NASDAQ:FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that ad tech's pioneering product and strategy leads, Lindsay Fordham, Director of Product Marketing, and Chris Lorenzoni, Director of Travel Category Strategy, will be speaking at upcoming industry marketing events in Canada.
Marketing Magazine's Ad-Vantage Programmatic Trading Conference Rocket Fuel's Director of Product Marketing, Lindsay Fordham, will present during the programmatic video panel discussion. The panelists will discuss factors driving growth for video, and brand sensitivities such as viewability, transparency, click fraud, and measurement. To learn more and view the full agenda, please visit http://www.marketingmag.ca/microsite/programmatic-trading-conference-2015/. The Ad-Vantage Programmatic Trading Conference will take plac on March 31, 2015 at Bram and Bluma Appel Salon, 789 Yonge Street, Toronto, Ontario.
Online Revealed Rocket Fuel Director of Travel Category Strategy, Chris Lorenzoni, will present "Destination Marketing Drives Hotel Bookings," which explores the symbiotic relationship between consumer exposure in Destination/Tourism advertising and Hotel/Online Travel Agencies (OTA) advertising in the digital space. To learn more and view the full agenda, please visit http://www.onlinerevealed.com/agenda/. Online Revealed will take place March 30 - April 2, 2015 at InterContinental Toronto Yorkville Hotel, 220 Bloor Street West, Toronto, Ontario.
IAB X-Series: Programmatic Lindsay Fordham, Director of Product Marketing, will present "Branding: The Next Frontier," which will examine the latest innovations in programmatic branding. Her presentation will also offer insights into ways marketers can take advantage of new channels to increase digital media effectiveness while ensuring media accountability on every screen. To learn more please visit http://iabcanada.com/events/x-series-programmatic-2015/. IAB X-Series will take place April 23, 2015 at TIFF Bell Lightbox 350 King Street West, Toronto, Ontario.
About Rocket Fuel
|