[November 19, 2014]

Kony Helps Farmatodo Increase Customer Loyalty and Speed-to-Market with Mobile Apps

Kony, Inc., the leading enterprise mobility company, today announced that it has helped Farmatodo, a major self-service pharmacy and retail chain in Latin America, increase customer loyalty and rapidly deliver new services with highly-rated mobile applications.

Farmatodo, which has been in business for more than 95 years, is a pioneer of the self-service pharmacy concept in Latin America. It directly commercializes medicine, self-care, beauty products, home products and food. Today, the company has 200 pharmacies in Venezuela and Columbia, with the majority of them open 24 hours, 365 days a year. In an effort to improve its relationship with customers and increase customer loyalty and business growth, Farmatodo developed an enterprise mobility strategy built on Kony's cloud-based mobile platform.

"At Farmatodo, we're driven to constantly improve our relationship with our customers," said Manuel Pereira, chief information and digital officer, Farmatodo. "Mobile has been critical in meeting this goal. Through our mobile app, we have opened new communication channels that focus on customer preference to better serve our customers' needs. With Kony, we believe we will be able to better connect with our customers, better empower our employees, and reach more people across South America."

Farmatodo worked with Kony to launch their first mobile applications for iOS and Android (News - Alert) platforms. With Kony, Farmatodo was able to expand its mobile program to help them better understand customer preference and buying patterns so they can provide offerings that are better targeted to customer needs. In addition to strengthening their relationship with existing customers, Farmatodo also wanted to gain new customers and increase registration for their customer loyalty program. Finaly, through their mobile apps, the company is able to offer new services targeted to a specific market and customer base. In the first 90 days, Farmatodo was able to achieve strong adoption of the mobile apps: more than 100,000 downloads, more than 18,000 customers that signed up for the Farmatodo loyalty program, and the ratings for the app exceeded four points in a five point scale.

"Kony was a great fit for Farmatodo because of the flexibility of the solution," said Magdalena DeLuca, chief executive officer, Sybven (Kony Partner). "Kony's mobile solutions simplified the process of rapidly developing apps once and then customizing the experience to the diverse mobile devices used by Farmatodo's broad customer base."

"At Kony, we're committed to helping organizations around the globe better leverage the power and impact of mobile applications to transform their businesses," said Sam Lakkundi, chief customer officer for Kony, Inc. "We have helped many leading global healthcare and retail brands successfully deliver innovative mobile apps, and it's exciting to see how much success Farmatodo has been able to achieve through the mobile application, which we've helped them build."

Kony provides industry-leading enterprise mobility solutions to help businesses compete in mobile time, by rapidly delivering multi-edge mobile apps across the broadest array of devices and systems today and in the future. The company's customers include Fortune 1000 global banks, healthcare payers and providers, automotive, manufacturing, travel, hospitality and retail organizations, as well as a large global network of more than 150 partners.

About Kony

Kony is the fastest-growing, cloud-based enterprise mobility solutions company and an industry leader among mobile application development platform (MADP) providers. Kony empowers today's leading organizations to compete in mobile time by rapidly delivering multi-edge mobile apps across the broadest array of devices and systems, today and in the future. Kony offers ready-to-run business mobile apps to help organizations better engage with customers and partners, as well as increase employee productivity through mobile device access to company systems and information. Powered by Kony's industry-leading Mobility Platform, enterprises can design, build, configure, and manage mobile apps across the entire software development lifecycle, and get to market faster with a lower total of ownership.

Kony was also honored in the Mobile Star Awards for achievements in enterprise application development; named the first place winner in CTIA's (News - Alert) MobITs Awards in the Mobile Applications, Development & Platforms category, and included on the Inc. 500|5000 list of fastest growing private companies in America. For more information, please visit www.kony.com. Connect with Kony on Twitter, Facebook, and LinkedIn.

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20141119005306/en/

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