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NewVoiceMedia partners with idio to transform sales and service performanceLeading cloud contact center vendor NewVoiceMedia announced its partnership with Content Intelligence platform, idio. The collaboration, revealed at the Festival of Marketing in London today, will maximize organizations’ data-driven insights, enabling sales, marketing and service professionals to offer an even more personalized experience and drive increased engagement and conversion. Through the partnership, sales reps will benefit from a seamlessly integrated single platform that combines the power of NewVoiceMedia, idio’s personalized content marketing solution and Salesforce, equipping them with an unparalleled level of insight, dynamic contact routing and content recommendations tailored to every prospect. idio is at the forefront of a rapidly growing market with content marketing being utilized by 93 percent of B2B marketers. Furthermore, with 42 percent of sales reps reporting that they do not have the right information before making a sales call, it is now more critical than ever that sales and marketing leaders benefit from real-time visibility into every interaction. Jonathan Gale, CEO of NewVoiceMedia, comments, “We’re delighted to announce our partnership with idio, which will turn real-time marketing insight into sales and service intelligence. In a crowded marketplace, being able to engage your leads intelligently through relevant, personalized conversations is the critical differentiator. With NewVoiceMedia and idio, customers benefit from the power of content intelligence with a scalable on-demand contact center within a true cloud environment, enabling them to move leads from click, to call, to conversion.” The partnership will enhance NewVoiceMedia’s true cloud contact center and omni-channel communications solutions, now adopted by more than 300 customers spanning 116 countries and six continents. NewVoiceMedia’s ContactWorld technology maximizes the wealth of historical data the company holds on customers and prospects in Salesforce to enable them to deliver a personalized and unique customer experience and drive a more effective sales and marketing team, while ensuring complete flexibility, scalability and reliability. Every interaction is automatically recorded in Salesforce, providing instant visibility on the complete customer journey. As a community-building service, TMCnet allows user submitted content which is not always proofed by TMCnet editors. If you feel this entry is of inferior quality or wish to report it for some reason, please forward the URL to "webedit [AT] tmcnet [DOT] com" with your comments. |