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CSR enables the connected car with robust Bluetooth® Smart platform; Mass production of automotive grade CSR1010™ brings the car to the Internet of Things(M2 PressWIRE Via Acquire Media NewsEdge) Cambridge, UK and San Jose, California, USA - - CSR plc (LSE: CSR; NASDAQ: CSRE) today announced channel availability of the CSR1010(TM) auto, the world's first AEC-Q100 Grade 2 Bluetooth Smart chipset for automotive applications qualified for mass production. The solution equips automotive manufacturers with the tools they need to add exciting new features to existing infotainment systems and to design innovative future Bluetooth Smart applications for both inside and outside the car. With important manufacturing benefits like cable reduction and low power consumption, the solution enables a wide variety of additional capabilities to existing closed automotive applications. Bluetooth Smart functionality will allow drivers to use their smartphone or tablet to securely display and analyze vehicle diagnostics including infotainment systems and engine and fuel data. Vital vehicle information will now be available to users at all times. CSR's auto-grade chip has been extensively tested and proven to operate in extreme temperatures ranging from -40C to +105C, ensuring reliable operation in harsh automotive locations such as tyres or smart antennae. The CSR1010 auto supports the CSRmesh(TM) protocol, allowing for an almost unlimited number of Bluetooth Smart enabled devices to be simply networked together and controlled directly from the head unit display, a smartphone or tablet in the vehicle for the first time. The protocol uses Bluetooth Smart to send messages to other Bluetooth Smart devices in the network, which in turn relay them onward. A key advantage to CSRmesh networks is that they do not require configuration. Once a device is registered into the network, it can be removed and put back without causing disruption to the operation of the network. This will enable reliable networking of vehicle accessories such as roof racks, trailers and other future applications of the mesh network outside of the car. "We are seeing an entirely new connected car ecosystem developing in and around the vehicle enabled by Bluetooth Smart connectivity," said Anthony Murray, Senior Vice President, Business Group at CSR. "We have many key customers already using the CSR1010 auto in their first Bluetooth Smart programs for applications such as keyless entry. We also expect that the vehicle will become part of Bluetooth Smart based mesh network which covers the home, workplace and even the motorways of the future. Achieving AEC-Q100 qualification is a significant milestone which will bring our automotive customers closer to building an exciting next generation of automotive applications that connect the vehicle to the growing Internet of Things." Manufacturers can order the CSR1010 auto today. In order to allow developers to get hands on with the auto-grade module, CSR is also launching a CSR1010 auto Development Kit. Available by the end of the year, the kit will include two development boards, three add-on boards, and three example applications to accelerate the development of new low power connected automotive products. The example applications will include a Keyless Entry System, Multifunction Steering Wheel, and a Temperature Pressure Sensor to help developers not yet familiar with Bluetooth technology to get started quickly. The kit will be showcased at Telematics Munich 2014 from 10-11 November. For a full list of features and benefits of the CSR1010 auto, see www.csr.com/products/csr1010-auto. About CSR At CSR we push every boundary(TM) to solve challenges and deliver innovations that help customers differentiate and win in the fast-evolving consumer electronics market. Our technologists are improving people's lifestyles and unlocking the true potential of seamless connectivity and the Internet of Things by developing and integrating silicon, software and services for customers in Voice & Music, Connectivity and Bluetooth Smart, Automotive Infotainment, Document Imaging and Location. For more information, visit www.csr.com, our blog, YouTube, Facebook or Twitter. For more information on aptX, the audio codec that has revolutionized the wireless listening experience, visit www.aptx.com CAUTIONARY NOTE ON Forward Looking Statements This press release contains certain statements (including statements concerning plans and objectives of management for future operations or performance, or assumptions related thereto) that are not historical facts and constitute 'forward looking statements' within the meaning of the United States Private Securities Litigation Reform Act of 1995 in relation to the CSR1010(TM) auto, and its performance characteristics in automotive applications and other consumer electronic products, and other future events and its potential effects on CSR. These forward-looking statements can be identified by words such as 'will,' 'can deliver,' offers', 'allows', 'to enhance,' 'enables,' 'designed to' and other similar expressions regarding the performance characteristics of the CSR1010(TM) auto, and its performance characteristics in automotive applications and other consumer electronics products, and its potential effects on CSR. Any future release of the CSR1010(TM) auto or consumer electronics products containing such technology, related products or modifications to such products' capability, functionality or features are subject to ongoing evaluation by CSR and its customers, and may or may not be implemented and should not be considered firm commitments by CSR or its customers and should not be relied upon in making purchasing decisions. Such forward-looking statements represent the current expectations and beliefs of management of CSR, and are based upon numerous assumptions regarding CSR's business strategies and the environment in which CSR will operate and therefore involve a number of known and unknown risks, contingencies, uncertainties and other factors, many of which are beyond the control of CSR, including, but not limited to, those detailed from time to time in CSR's periodic reports (whether under the caption Risk Factors or Forward Looking Statements or elsewhere), which are available at the SEC's web site www.sec.gov. Each forward looking statement speaks only as of the date hereof. CSR does not undertake to release publicly any updates or revisions to any forward looking statements contained herein, otherwise than required by law. Bluetooth and the Bluetooth logos are trademarks owned by Bluetooth SIG, Inc. and licensed to CSR. Wi-Fi, Wi-Fi Alliance, WMM, Wi-Fi Protected Access, WPA, WPA2, Wi-Fi Protected Setup(TM) and Wi-Fi Multimedia(TM) are trademarks of the Wi-Fi Alliance. Other products, services and names used in this document may have been trademarked by their respective owners. For more information contact: US: James Gerber March Communications +1(617) 960-9875 [email protected] UK: Russell Lindsey Octopus Group +44(0)845 370 7024 [email protected] . (c) 2014 M2 COMMUNICATIONS |