[October 30, 2014]

Healthx Announces New Chief Product and Strategy Officer

Healthx, the leading healthcare payer platform for member engagement and provider collaboration, announced Michael Gordon (News - Alert) is now Healthx's Chief Product and Strategy Officer.

Mr. Gordon brings over 23 years of software and information technology experience to Healthx with extensive expertise in product development for healthcare payer organizations. He was previously the vice president of product for iTriage, a consumer-centric healthcare technology company acquired by Aetna, Inc. In prior positions he held product management and strategy leadership roles at major companies including The TriZetto Group, Diogenes and Sybase (News - Alert).

"Mr. Gordon will be responsible for creating and managing Healthx's overall product roadmap and for developing and managing product strategies that will drive value for our clients," said Tony Prince, Healthx CEO. "His deep experience in both payer and provider connectivity, mobile health, consumer engagement and value-based provider reimbursement will ensure we continue to develop innovative products and technologis for the payer market as the healthcare industry continues to undergo significant change."

"Healthx has proven to be a leader in the payer industry with a flexible and powerful platform for engaging members, providers, employers, and brokers. I am very excited about the opportunity to work closely with our customers to advance the Healthx platform. With waves of change underway in the healthcare industry, there are tremendous opportunities for payers to utilize technology to transform how they do business and create value. I look forward to building new solutions that will enable Healthx's customers to win in tomorrow's world of healthcare," said Mr. Gordon.

Mr. Gordon will be instrumental in positioning Healthx for continued growth by leading market strategy, product development, and the launch of new solutions for the company's growing payer client base. Mr. Gordon holds a B.S. in industrial management from Carnegie Mellon University.

About Healthx

Healthx is the leading platform used by healthcare payers and provider organizations to power their digital strategies. Founded in 1998, Healthx leverages its industry knowledge, influence and relationships to deliver customized solutions to payers that are looking for a differentiator in the healthcare space. Fueled by innovation, Healthx is one of the first healthcare technology companies to offer a cloud-based platform for member engagement and provider collaboration resulting in 16 million logins annually. Today, over 150 healthcare payers across the U.S. rely on Healthx solutions to drive greater ROI for their business. Healthx is powered by healthcare and technology experts that are passionate about improving population health. For more information, visit us at www.healthx.com.

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