[October 30, 2014]

Shortchanged for Sleep in the Bedroom

Withings, the leader in creating connected healthcare devices and applications, today released an analysis of user behavior around last year's Daylight Saving Time "fall back" clock adjustment to explore how it impacts Americans' sleep and what they do with that extra hour. It was expected that Americans would use the extra hour to catch up on sleep; however, Withings data showed that sleep duration increased by only 27 minutes on average.

According to non-identified and aggregated data collected from September 2013 to August 2014 from a sample of 10,000 Withings Pulse (News - Alert) 0₂ users, there was no significant difference in the time Americans went to sleep on the night the clocks change, yet users woke up an average of 29 minutes earlier on the following morning than other Sundays in October. Although we gain an extra hour, only 27 minutes are spent as extra time asleep. The remaining 35 minutes are added as time to enjoy a longer day. Surprisingly, there was no significant difference in the time Americans went to sleep, indicating that people did not use this extra hour to stay out later on Saturday night.

"The Withings sleep study around Daylight Saving Time shows just one piece of information that is only now accessible with sleep tracking sleep devices, such as the Pulse 0₂ and Aua, and with the consumer adoption of precise sensors that can track subtle activity like sleep," explained Withings CEO Cédric Hutchings. "Understanding sleep patterns and certain events that both positively and negatively affect our sleeping behaviors are the first steps in helping to bring sleep to the forefront of the health conversation."

Withings seeks to make knowledge of sleep an integral part of people's lives and to inspire healthier choices throughout their day. Withings Aura smart sleep system is not only an advanced sleep tracking tool but can also improve users' sleep by aiding them to both fall asleep and wake up based on their body's natural patterns.

See the whole study results on this website: www.withings.com/sleep-survey.

About the data collection

The Withings sleep survey was conducted with aggregated data from of a non-identified pool of more than 10,000 Withings users of the Withings Pulse in the USA. Withings is committed to respect the data privacy of its users, so no individual data was ever accessed for this study.

About Withings

Withings is the company that leads the connected-health revolution. Founded by visionary innovators Cédric Hutchings and Eric Carreel, Withings create products and services that empower people to track their lifestyle and improve their everyday well being for a better long-term health. Emotional, flawlessly designed and simple-to-use, they seamlessly introduce cutting-edge innovation into people's daily routine. Since 2009, Withings has built a range of products that covers the whole health spectrum including the Withings Pulse (activity tracker), the Smart Body Analyzer, the Wireless Blood Pressure Monitor and Withings Aura. Every piece of collected data comes to life into the Withings Health Mate application where users get coaching and motivation tools to shape every aspect of their health.

Read more about Withings on www.withings.com.

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