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Trans-Lux Names Alex Gomez as Chief Revenue Officer [Global Data Point](Global Data Point Via Acquire Media NewsEdge) "We are thrilled to welcome Alex to Trans-Lux as Chief Revenue Officer," said J.M. Allain, President and Chief Executive Officer, Trans-Lux. "Given his lengthy experience and record of success in sales and marketing, we are confident Alex is the right person to help further perpetuate Trans-Lux' growth." Throughout his career, Mr. Gomez has been instrumental in driving branding efforts for evolving and established companies from the client, broadcast and agency sides of the business while achieving high-impact business objectives across a variety of business channels. Additionally, he brings extensive experience in formulating corporate consulting, experiential and strategic partnerships to his new position with Trans-Lux. Mr. Gomez began his career in sales and marketing at News Corporation and its home entertainment business units, including Fox Sports. While working at One-on-One Sports Radio Network, he helped reposition business operations and initiated the sale of the unit to a prominent sports publisher. As Director of Promotions for Foot Locker Worldwide, Mr. Gomez engaged strategic marketing partners to jump-start the company's athletic business, which had been struggling at the time, resulting in more than $250 million in incremental sales revenue. Prior to joining Trans-Lux, Mr. Gomez co-founded the consulting practice within Van Wagner Sports and Entertainment, servicing brands such as DirecTV, MetLife, Pepsi, NBTY, Ford and others. (c) 2014 GlobalData Provided by SyndiGate Media Inc. (Syndigate.info). [ Back To TMCnet.com's Homepage ] |