TMCnet News
Conde Nast Names Fred Santarpia Executive Vice President and Chief Digital Officer(ENP Newswire Via Acquire Media NewsEdge) ENP Newswire - 29 October 2014 Release date- 27102014 - NEW YORK, NY - Robert A. Sauerberg, Conde Nast president, today appointed Fred Santarpia, executive vice president and chief digital officer of Conde Nast. In this newly created role, Mr. Santarpia will be responsible for building and executing the company's enterprise-wide strategy across digital, mobile and emerging platforms to expand the reach of its brands, strengthen its marketing offerings, and deepen its relationship with consumers across all of the connected devices audiences are accessing to engage with the corporation's premium content. Mr. Santarpia assumes this role after having served for the past two years as EVP and CDO of Conde Nast Entertainment, where he and his team launched 14 fully distributed video channels and operates The Scene, a platform dedicated to creating and curating premium digital video content. Set to hit 1.5 billion video views across its network since launching last year, CNE was named comScore's fastest-growing video company in 2013. 'The success of the company's digital video strategy is a testament to Fred's leadership and the hard work of the digital team at CNE,' said Mr. Sauerberg. 'With this appointment, we look to Fred to extend his strong digital vision to the rest of the company.' 'Demand for premium digital content has never been greater,' added Mr. Santarpia. 'I look forward to expanding the scope and depth of Conde Nast's digital experiences to take advantage of the current opportunity and the trends in the marketplace.' Prior to joining CNE, Mr. Santarpia was general manager of Vevo, a leading digital music video and entertainment company. He was part of Vevo's founding leadership team and served as head of all operations responsible for audience development and video syndication, social media and marketing strategy, revenue operations, and Vevo's original content and programming teams. Mr. Santarpia has also held senior level positions at Universal Music Group and Arthur Andersen. A new general manager of digital video will be named shortly by Dawn Ostroff, president of CNE. The company today, also announced the restructuring of its digital sales organization under Edward Menicheschi, chief marketing officer and president of the Conde Nast Media Group. Effective immediately, Lisa Valentino will expand her current role as chief revenue officer at CNE to lead digital sales for the company enterprise-wide. Reporting dually to Mr. Menicheschi and Ms. Ostroff, in this new role, Ms. Valentino will partner with Josh Stinchcomb, who was named senior vice president of sales strategy. In this new capacity, he will oversee brand-related efforts, advertising and revenue operations and partnerships. 'The growth we have seen in digital has been nothing short of extraordinary, capturing the imaginations of the ad industry,' said Mr. Menicheschi. 'With Lisa and Josh leading our digital operations, Conde Nast will lead the charge in the premium digital space.' With the changes in the company's digital structure, Joe Simon, chief technology officer, will leave the company. About Conde Nast: Conde Nast is a global media company producing the highest quality magazines, websites and digital content. Reaching more than 263 million consumers in 30 markets, the company's portfolio includes many of the world's most respected and influential media properties including Vogue, Vanity Fair, Glamour, GQ, The New Yorker, Conde Nast Traveller/Traveler, Architectural Digest, Wired and Golf Digest, among others. In addition to publishing 143 magazines and over 130 websites, the company operates a restaurant division and several ventures in education. Conde Nast Entertainment develops film, television and premium video programming. Please visit condenast.com and condenastinternational.com. Press ContactsPatti Rockenwagner, SVP Corporate Branding and Communications [email protected] or 212-286-2782 (c) 2014 Electronic News Publishing - |