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BroadSoft to Power BT Cloud Voice Unified Communications Offering for Businesses
[October 13, 2014]

BroadSoft to Power BT Cloud Voice Unified Communications Offering for Businesses


(Marketwire Via Acquire Media NewsEdge) GAITHERSBURG, MD -- (Marketwired) -- 10/13/14 -- BroadSoft, Inc. (NASDAQ: BSFT) today announced that BT will leverage BroadSoft's BroadCloud® managed services for BT Cloud Voice -- a newly launched cloud-based IP voice and Unified Communications (UC) service for business customers.



BT Cloud Voice provides businesses of any size with the flexibility to extend their core telephony services to a comprehensive range of cloud UC applications and features, including high-definition voice; conferencing; smart call handling, instant messaging and presence; cloud call recording; CRM integration and web collaboration.

"BT Cloud Voice is a highly reliable and flexible business communications system and future-proofed solution for UK SMEs," said John Thorneycroft, Commercial Managing Director, BT Business. "Our customers expect great value and high quality products, and BT Cloud Voice delivers on both counts with BroadSoft support." As a hosted, cloud-based infrastructure, BT Cloud Voice enables customers to rapidly set up and start using a wide range of United Communications capabilities without the associated capital or maintenance costs or engineer visits of a premises-based telephony system. Key benefits of the cloud-based business offering include: Improved flexibility and efficiency as business users gain the freedom to remain connected while away from the office with a single, integrated telephone number for their office and mobile phones; as well as access to Unified Communications features from any location. The highest level of customer service due to BT's dedicated Service Hub team of experts and a market-leading configuration delivered through an intuitive web experience. The ability to reduce and manage costs easily as the service has limited upfront costs or need to buy, install, maintain or upgrade new telephone systems, hardware or software. Business continuity as users can work from anywhere as long as they have a BT Business Internet connection or Wi-Fi on their mobile phone or computer.


"We are thrilled that BT has selected BroadCloud to power the BT Cloud Voice offering, as it reflects an extension of a partnership focused on delivering innovative voice and Unified Communications services to businesses throughout the United Kingdom," said Michael Tessler, president and chief executive officer, BroadSoft. "As workforces turn increasingly mobile, businesses are looking for a flexible solution with features and applications available to users from one common platform and across multiple fixed and mobile communications devices; this is exactly what BT Cloud Voice will deliver." About BroadSoftBroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol networks. The Company's core communications platform enables the delivery of a range of enterprise and consumer calling, messaging and collaboration communication services, including private branch exchanges, video calling, text messaging and converged mobile and fixed-line services. For additional information, visit http://www.BroadSoft.com. Forward-Looking Statements This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements may be identified by their use of terms and phrases such as "enable," "can," "will" and other similar terms and phrases and include, among others, statements regarding the benefits to BT and its end-user customers from using BroadSoft's products and services including with respect to the BT Cloud Voice offering. The outcome of the events described in these forward-looking statements is subject to known and unknown risks, uncertainties and other factors that could cause actual results to differ materially from the results anticipated by these forward-looking statements, including, but not limited to, the financial and other benefits to BroadSoft resulting from the use of BroadSoft's products and services by BT and its customers, as well as those factors contained in the "Risk Factors" sections of the Company's Form 10-K for the year ended December 31, 2013, filed with the Securities and Exchange Commission, or SEC, on February 28, 2014, and in BroadSoft's other filings with the SEC. All information in this release is as of October 13, 2014. Except as required by law, BroadSoft undertakes no obligation to update publicly any forward-looking statement made herein for any reason to conform the statement to actual results or changes in its expectations.

Source: BroadSoft, Inc.

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