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United Kingdom : INTERNATIONAL POULTRY COUNCIL exchange ideas on charting course for firm as it prepares to enter its second decade [TendersInfo (India)]
[September 25, 2014]

United Kingdom : INTERNATIONAL POULTRY COUNCIL exchange ideas on charting course for firm as it prepares to enter its second decade [TendersInfo (India)]


(TendersInfo (India) Via Acquire Media NewsEdge) Many members of the International Poultry Council huddled with the IPC Executive Committee and a strategic planning professional in Edinburgh, Scotland, last week to exchange plans on charting a course for the firm as it plans to enter its second decade.



Poultry industry association representatives in 24 nations are members of the IPC, which was established in 2005 as a cooperative forum for the globe s poultry-producing nations. The developing organization also improves 32 associate members that include producers, primary breeders, pharmaceutical firms, equipment manufacturers, and global restaurant chains that advantage from a strong international poultry industry.

The IPC represents about 80 per cent of the globe s poultry production, and about 95 per cent of worldwide trade in poultry meat.


IPC President, Jim Sumner, who is also president of the USA Poultry & Egg Export Council (USAPEEC), said: As we approach our 10th year as an organisation, the Executive Committee made the decision that now is a good time to take a step back and evaluate where the IPC is currently, to look at how far we ve come, and to determine how we should proceed into the next 10 years.

Mr Sumner said the IPC retained a professional strategic planner Mark Smith of Leadership Resource Institute. Mr Smith first analysed the membership on problems that are relevant to the firm, and then laid out a path for members attending the two-day Edinburgh strategy summit to follow during their talks.

Members taking part in the summit represented all regions that comprise the IPC s membership, Mr Sumner said. Out of their talks will come a strategic program for development and sustainability for the firm.

He continued: I think we set an ambitious course. Our goal is for the IPC to be a unified and credible voice for the global industry s value chain as we work on common issues, interact with international organizations, and work to position poultry as the world s preferred protein.

He added: We re interested in attracting the remaining poultry-producing countries as members, but we will also actively seek to bring in more associate members from throughout the entire poultry value chain.

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