TMCnet News

5th Annual FutureM Conference Kicks Off in Boston with Opening Keynotes by MasterCard and GRAMMY Awards Marketing Execs
[September 16, 2014]

5th Annual FutureM Conference Kicks Off in Boston with Opening Keynotes by MasterCard and GRAMMY Awards Marketing Execs


BOSTON --(Business Wire)--

FutureM today opened the doors to its 5th annual event showcasing the future of marketing, which takes place at the Boston Convention and Exhibition Center. With more than 100 speakers on topics ranging from marketing to millennials to cutting edge mobile strategies, the gathering of innovation, technology and marketing experts from around the country will explore the future of marketing.

Headlining the FutureM speaker roster are Raja Rajamannar, Chief Marketing Officer of MasterCard, and Evan Greene, Chief Marketing Officer of The Recording Academy - host of the GRAMMY Awards. Co-located with the HubSpot (News - Alert) INBOUND conference, FutureM attendees will also have access to INBOUND Keynotes, including Martha Stewart, Malcolm Gladwell, Simon Sinek and more.

FutureM speakers will cover a wide range of subjects, from global brand management to how startups can market to venture capitalists. This year's speakers include:

  • Patrick Cassidy, Head of Global Digital Brand Marketing, New Balance
  • Penry Price, VP of Global Sales, Marketing Solutions, LinkedIn (News - Alert)
  • David Drollette, Senior Director, Analytics, Wayfair
  • Perry Hewitt, Chief Digital Officer, Harvard University
  • Adam Medros, SVP Global Product, TripAdvisor
  • David Rose, Lecturer and Researcher, MIT (News - Alert) Media Lab & Auhor of "Enchanted Objects: Design, Human Desire, and the Internet of Things"
  • Timothy Zue, VP, Business Development, Boston Red Sox



"We have an impressive lineup of speakers at this year's FutureM," said Amy Quigley, President of MITX and host of FutureM. "From our Shark Tank event for startups to talks on leveraging data insights to advance marketing, there's opportunity for attendees of all levels and backgrounds to take away key learnings about what's next in marketing."

FutureM's program includes tracks and panels that are top of mind for marketers, including:


  • Creative
  • Customer Insights
  • Data
  • Digital Commerce
  • Engaging Content
  • Innovation
  • Mobility
  • Paid (News - Alert) and Earned Media
  • Sports Marketing
  • Startup Review
  • Talent and Career
  • TV and Video

The full schedule of events can be found on the FutureM website. Keep up with FutureM updates in real-time on Twitter (@FutureMBoston) and Facebook.

About MITX
Established in 1996, MITX - the Massachusetts Innovation & Technology Exchange - is the leading industry organization focused on the web and mobile, bringing together the digital marketing, media and technology community to engage in what's next and how it will impact the marketing and business worlds. Connecting more than 7,500 professionals in New England, MITX is a dynamic community of thought leaders and collaborators in search of insight, education and opportunity. Creator of FutureM, MITX is headquartered in Boston, MA. For more information, visit http://www.mitx.org/.

About HubSpot
HubSpot is a leading inbound marketing and sales platform. Designed to make marketing efficient, effective, and measurable, HubSpot's all-in-one inbound marketing platform is integrated, powerful, and intuitive to use. More than 10,000 companies, agencies, and non-profits in 65 countries use HubSpot's software, services, and expertise to engage with prospects, leads, and customers through social media, blogs, email, landing pages, and more. HubSpot is headquartered in Cambridge, MA, with offices in Dublin, Ireland, and has been recognized by Inc., Forbes, and Deloitte (News - Alert) as one of the world's fastest-growing companies. For the love of marketing, learn more at www.hubspot.com.


[ Back To TMCnet.com's Homepage ]