[August 28, 2014]

BitPay Joins Demandware LINK to Accelerate Commerce Innovation

BitPay, the world leader in business solutions for the bitcoin digital currency, today announced that it has become a Demandware LINK Technology Partner. BitPay will be joining a best-of-breed community committed to accelerating the adoption of innovative commerce technologies that are complementary to the Demandware® Commerce platform. Demandware's clients will now be able to easily add bitcoin as a form of payment thanks to BitPay's development of a pre-built integration between its payment processing services and the Demandware Commerce platform.

Demandware provides its clients with access to a rich set of pre-built integrations to cutting-edge commerce technologies that now includes bitcoin payments through BitPay. With the pre-built integration, retailers can integrate BitPay quickly and cost-effectively. Demandware merchants can now accelerate time to market, realize a faster return on investmet, and unlock new revenue-generating opportunities.

Demandware's enterprise cloud platform minimizes the costs and complexities of running global, omni-channel commerce operations. This platform empowers retailers to respond with agility to new market opportunities and evolving consumer expectations. As businesses begin to recognize the benefits of bitcoin, including the elimination of transaction fees and the minimization of fraud and chargeback risks, it is not surprising that the currency is on the rise. When considering these factors, it made perfect sense for Demandware Commerce to integrate with BitPay.

"The BitPay integration gives Demandware customers access to another innovative solution to effectively meet evolving consumer demands," said Tom Griffin, SVP, Corporate Development at Demandware. "With BitPay, our joint customers can offer another payment option to their customers, further enhancing the consumer shopping experience."

"Our goal is to make it as easy as possible for merchants around the world to add bitcoin into their payment systems," said Tony Gallippi, Co-founder and Executive Chairman of BitPay. "Our LINK cartridge offers retailers a quick and easy way to accept bitcoin as part of their payment options."

Through BitPay, merchants can accept unlimited bitcoin payments with no processing fees and receive settlements in bitcoin or nine different fiat currencies. BitPay's enterprise-grade API integrates easily into any payment system and gives businesses access to a worldwide customer base.

About BitPay

BitPay is a Payment Service Provider (PSP) specializing in eCommerce, B2B, and enterprise solutions for the Bitcoin digital currency.

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