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DGAP-News: PEACHES AG: Use of apps to top up prepaid mobile phones is on the rise (english)
[August 26, 2014]

DGAP-News: PEACHES AG: Use of apps to top up prepaid mobile phones is on the rise (english)


(dpa-AFX International Compact Via Acquire Media NewsEdge) PEACHES AG: Use of apps to top up prepaid mobile phones is on the rise DGAP-News: PEACHES AG / Key word(s): Miscellaneous PEACHES AG: Use of apps to top up prepaid mobile phones is on the rise 26.08.2014 / 09:56 --------------------------------------------------------------------- Use of apps to top up prepaid mobile phones is on the rise Latest analysis report by Peaches AG finds that users are increasingly unlocking the potential for freedom offered by prepaid mobile phones Wiesbaden, 26th August 2014 - Apps are already used by one in six Germans to top up their prepaid mobile phones. This figure has been revealed by Peaches AG, a company that has made a name for itself on the mobile market with its prelado platform. The service available at www.prelado.de enables prepaid mobile phone users to top up credit for over 35 mobile network operators, including Telekom, Vodafone, Telefonica O2 and E-Plus.



Furthermore, companies can use Peaches AG's White Label solution to integrate the platform into their own website using a design that matches their personal look and feel. "Mobile phones and the concept of paying in advance have always gone hand in hand and nothing seems more logical than the freedom to top up prepaid mobile phones on the go," states Reinhold M.

Sigler, Managing Director of Peaches AG.


Despite this, many people remain unaware of just how much potential prepaid mobile phones have. "Unfortunately, too many consumers still believe that only users unable to afford a contract choose to pay for services in advance. But that's nonsense. In reality, those who buy credit upfront are making a smart investment and are ultimately only paying for what they actually use. No administrative costs, no lengthy periods of commitment, no recording of data that others are likely to use for their own means. And we're making all of this available on the go," explains Sigler, summing up the advantages of prepaid phones.

Prepaid users have extensive control over their costs and this is also reflected in the varying amounts by which consumers generally top up their phones. The most frequent amount set aside for messaging and calls is 15 Euros, followed by the sums of 20 and 30 Euros. "We allow prepaid mobiles to be topped up anywhere at any time. This is flexibility at its best and is what we mean by freedom." The Peaches Group (www.peachesgroup.com) provides independent prepaid services. Users can use Peaches to top up their prepaid mobiles in real time on the Internet or their smartphone. The only information needed is the telephone number and the mobile operator. The service already supports more than 35 mobile operators (including Telekom, Vodafone, E-Plus, Telefonica O2) and the movement is growing. The simple and flexible prepaid service is available for smartphones via the free prelado app for Android, iOS and Windows Phone. Currently, the Peaches Group also provides a customised White Label solution for companies. The ability to offer the prepaid service via a company's own website as a White Label service increases traffic on the company's website, boosts customer retention and generates increased turnover as a result.

Contact: Peaches AG, Taunusstr. 7a, 65183 Wiesbaden, Germany, tel.: +49 (0)611-9458 580, fax: +49 (0)611-9458 5820, email: [email protected], web: www.peachesgroup.com euromarcom public relations GmbH, Mühlhohle 2, 65205 Wiesbaden, Germany, tel.: +49 (0)611-973150, fax: +49 (0)611-719290, email: [email protected], web: www.euromarcom.de --------------------------------------------------------------------- 26.08.2014 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG.

The issuer is solely responsible for the content of this announcement.

The DGAP Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases.

Media archive at www.dgap-medientreff.de and www.dgap.de --------------------------------------------------------------------- 283864 26.08.2014 Copyright dpa-AFX.

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