(PR Web Via Acquire Media NewsEdge) Albany, NY (PRWEB) August 26, 2014
Despite the sluggish apparel industry, China children's wear industry has bucked the trend and maintained growth. In 2013, the Chinese children's wear market size grew by 9.92% year on year to RMB116.4 billion, and recorded a CAGR of 11.14% in 2009-2013. The ascending population of children (China has more than 260 million children aged 0-16, coupled with a baby boom that the people aged 23-33 give birth) and the release of the two-child fertility policy for couples where either the husband or the wife is from a single child family in November 2013 have promoted the continuous development of China children's wear industry.
Second, China children's wear industry is still in its infancy, with a low industry concentration degree;
Although the market size keeps expanding, China children's wear industry is still in its infancy with a low industry concentration degree. In 2013, the CR4 of Chinese children's wear brands was only 5% and CR10 8%, much lower than the U.S.'s CR4 25% and CR10 35%, Japan's CR4 18% and CR10 26%, as well as the UK's CR4 23% and CR10 30%.
Third, the domestic and international clothing brands accelerate the layout in children's wear field.
In recent years, major brands have entered the children's wear market. Metersbonwe launched "MooMoo" in 2012; Toread and Paclantic unveiled the cooperative "Toread Kids" in 2013; Semir released "mongdodo" in 2014. In addition, combing with the two-child fertility policy, numerous brands such as Semir and Uniqlo have launched MINI series for infants and young children.
The local enterprise Semir has a relatively perfect layout in the field of children's apparel. The company focuses on casual wear and children's clothing, especially the latter which contributes an ascending proportion to the total revenue -- from 16.70% in 2008 to 35.12% in 2013, as a main driving force. In 2014, Semir proposes a goal that it intends to transform from a provider of children's products to an integrated service provider of the children's industry. In this case, it not only explores brands "Mini Balabala" and "Mongdodo", but also acquires the operation rights of education brands FasTracKids and FasTracEnglish under Everlearn International Group (Shanghai). In the future, the company will extend the industrial chain to animation, children's games and other fields.
The convergence of digital technology and apparel represents a huge opportunity as the telecom, electronics, clothing, and accessories industries cooperate to bring wearable technology to the consumer in a very personal way. While some wearable technology examples represent trendy fashion statements, others bring more than form as high function becomes a reality, particularly in the health and fitness sub-segment.
Certain wearable technologies in clothing as fully integrated, stand-alone offerings while others are enablers of others such as sensors. Wearable sensors must be flexible, durable, multifunctional and washable to be used in clothing. Most wearable sensors made of pouring a liquid polymer insulator over nanowires attached to a silicon plate. Sensors get integrated into clothing or can be in direct contact with the human skin.
Clothing And Footwear Retailing In China - Market Summary And Forecasts : Comprehensive Overview Of The Market, Consumer, And Competitive Context, With Retail Sales Value And Forecasts To 2018
View full report at http://www.marketresearchreports.biz/analysis/206235.
Clothing and Footwear Retailing in China - Market Summary and Forecasts, report, published by Conlumino, provides a detailed analysis of both the historic and forecast market data of clothing and footwear retail sales across key channels in China. In addition, it provides an overview of changing shopping trends, government policies towards business, the influence of various economic variables on the retail industry, the competitive landscape and detail of key retailers.
The report provides a comprehensive overview of the Chinese clothing and footwear retail market for companies already operating in and those wishing to enter the Chinese market. Understand which channels will be the major winners and losers over the coming years and plan accordingly, with a comprehensive coverage covering 6 sub-product sectors that include: Men's Clothing, Women's Clothing, Children's Clothing, Men's Footwear, Women's Footwear, Kids Footwear.Benefit from a detailed analysis of vital economic and population trends and key consumer trends influencing the retail market. Monitor the competitive landscape with the analysis of key international and domestic players in clothing and footwear market.
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