|[July 18, 2014]
ZTE Announces Google Now Launcher Offering Improved User Experience and Better Value
SHENZHEN, China --(Business Wire)--
ZTE, one of the top global handset manufacturers, today announces one of
the first few pre-loaded Google (News - Alert) Now Launcher smartphones among non-Nexus
and non-Google Play Experience devices worldwide to offer improved user
experience and better value. The ZTE Blade Vec 4G smartphone with Google
Now Launcher incorporates the Qualcomm (News - Alert)® Snapdragon™ 400 processor and
furthers ZTE's strong relationship with Google and Qualcomm Technologies
in growing the LTE market.
ZTE (News - Alert) has worked closely with Google to pre-load Google Now Launcher onto
several ZTE devices. The ZTE's Blade Vec 4G smartphone on Android 4.4
and Snapdragon 400 processor with integrated multi-mode 3G/4G LTE (News - Alert) is
designed to deliver a better user experience that is supported by 3
modes (4G LTE-FDD, 3G UMGS/TD-SCDMA) and 9 radio frequency bands.
The ZTE Blade Vec 4G smartphone along with one other ZTE premium device
will be officially presented at a ZTE press conference held in Hong Kong
on July 24, 2014. ZTE has launched the Blade Vec 4G and other premium
devices in Europe and in China, and now will make them available in Hong
Kong with the added benefits of Google Now Launcher pre-loaded.
ZTE plans to pre-load Google Now Launcher on all Android (News - Alert) 4.4 and abve
smartphones that have Google Mobile Services and Google Play enabled.
Having Google Now Launcher pre-loaded onto the ZTE Blade Vec 4G, the new
device becomes the first systemic terminal voice control solution in the
industry. Mr. Zeng Xuezhong, CEO of ZTE Mobile Devices, and Executive
Vice President of ZTE Corporation, commented, "ZTE's strong relationship
with Google and Qualcomm Technologies is in line with our focus on
developing affordable premium devices that has rich voice control
function as well as multimedia solutions. ZTE is continuing to push the
boundaries and brings its customers the very latest experience that
mobile technology can offer."
On the ZTE Blade Vec 4G smartphone, Google Now Launcher is complimentary
to ZTE flagship devices' voice recognition and control function. ZTE
Blade Vec 4G strongly features voice command functionality, including
phone unlocking, dialing / answering calls, playing music, navigational
controls, taking photos, etc.
Visually appealing UI
The Google Now Launcher UI lets users add as many home screens as they
like, and helps them quickly get to their favorite apps. Another feature
is the method for user to add widgets. To personalize and embellish ones
smartphone, a user can select any images stored in the device or in the
cloud or adjust the position of the image and preview before saving the
Quick and easy access to Google Now
Google Now gives users just the right information at just the right
time. For example, if you've booked a flight on selected airlines Google
Now can give you your boarding pass, or tell you if the flight is
Free hands with a hotword
Ok Google allows hand free voice command triggered by just saying "Ok
Google" at standby mode. Tell the phone what to do, not only limited to
search query, text a message, get directions, or play a song, but even
setting reminders and alarms, opening apps. Google Now Launcher supports
multiple languages without presetting language in phone. Google Now
Launcher gives users a clean and simple user interface, and keeps Google
Now and search just a swipe or a tap away.
•A visually appealing UI.
•Quick and easy access to Google Now.
•Fast and snappy.
•The "Ok Google" hotword for opening quickly accessing Google Search
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