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Cello Group To "At Least" Meet Full-Year Market Expectations
[July 17, 2014]

Cello Group To "At Least" Meet Full-Year Market Expectations

(Alliance News Via Acquire Media NewsEdge) LONDON (Alliance News) - Marketing company Cello Group PLC Thursday said it expects to "at least" meet current full-year market expectations, after it traded ahead in the six months to June 30 compared with a year earlier.

The company's full-year ends December 31. It has two operating divisions Cello Health and Cello Signal previously Cello Consumer.

Cello, which acquired healthcare communications company iS Healthcare Dynamics Ltd for GBP2.5 million in May, said group like-for-like gross profit was up by more than 10% in the six months to June 30.

London-based Cello said the fastest growing discipline within Cello Health has been Cello Health Consulting, which experienced a strong period of growth as it expands in the US market. The company also said the Insight and Communications disciplines of Cello Health performed well in both the UK and US.

Cello Signal, which advises marketing clients, also experienced a very strong period of like-for-like gross profit growth as core clients continued to spend, the company said. Nonetheless, Cello said many of the core growth areas within the division are still in the investment phase of their development. Despite this, Cello said operating margin for the arm improved slightly on a year earlier.

Looking ahead, Cello said it will invest in Pulsar, a social media analytics software product, which is being expanded as a licence offering into a wider set of client solutions as a standalone business within Cello Signal Cello Group shares were quoted up 5.9% at 93.20 pence Thursday morning.

Copyright 2014 Alliance News Limited. All Rights Reserved.

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