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Ethernet Alliance Explores Demand for Industry-Wide Power over Ethernet Logo Certification Program
[July 09, 2014]

Ethernet Alliance Explores Demand for Industry-Wide Power over Ethernet Logo Certification Program

BEAVERTON, Ore. --(Business Wire)--

The Ethernet Alliance, a global consortium dedicated to the continued success and advancement of Ethernet technologies today announced it is inviting the Ethernet ecosystem as a whole to join it in an open discussion of a proposed Ethernet Alliance (News - Alert) Power over Ethernet (PoE) technology logo certification program (#LogoPoE). The discussion will be held via conference call, beginning at 8:00am PDT on August 27, 2014. The Ethernet Alliance is reaching out to the industry to gather meaningful, actionable input from participants to define a proposed program designed to best meet the needs of the PoE application space. The adoption of such a logo certification program would accelerate the deployment of standardized IEEE (News - Alert) 802.3™ PoE technology and greatly benefit PoE solutions developers and vendors, enterprises, infrastructure architects and managers, integrators, and consumers alike.

"PoE technologies offer an array of proven advantages such as greater flexibility and cost-savings, however, with its continued evolution and maturation, there are as yet untapped opportunities for amplifying PoE's benefits," said David Tremblay, technical chair, Power over Ethernet subcommittee, Ethernet Alliance; and Power over Ethernet architect, HP Networking. "We believe an industry-driven logo certification program will help promote greater interoperability between IEEE 802.3-standardized PoE solutions. Additionally, a logo certification program will help end users more easily identify PoE products that have undergone Ethernet Alliance PoE logo certification and better ensure their performance, helping to further PoE's rapid adoption across a broad array of markets and aplications, like the coming Internet of Things."

As the leading voice of the Ethernet ecosystem, the Ethernet Alliance is dedicated to building consensus and driving global acceptance of Ethernet and related technology advancements, such as PoE. With its ease-of-deployment and use, flexibility, and cost-savings, PoE technologies have an established foothold in the enterprise market and are looking to emerging application spaces such as vehicular networking and the Internet of Things. The Ethernet Alliance's conference call is designed to accurately assess demand for and build consensus around an industry-wide logo certification program for IEEE 802.3 PoE solutions, an initiative that could help stimulate further discussions and accelerate the technology's move into new application spaces.

"There really are no boundaries to PoE's application horizon; truly, anyone using a wired Ethernet device can gain from the adoption of this innovative technology. Smart buildings and building infrastructures, hospitality, call centers, medical, medical and healthcare, and the Internet of Things are just a few of the markets where PoE can be a disruptive, positive force," said Howard Frazier, technical committee chairman, board of directors member, Ethernet Alliance; and senior technical director, Broadcom (News - Alert) Corporation. "We feel the time is right for us to step back and take the temperature of the industry to see if a PoE logo certification program is warranted. We hope everyone will join us for this interesting and exciting discussion."

The Ethernet Alliance PoE logo certification program conference call begins at 8:00am PDT on Wednesday, August 27, 2014. Free and open to any interested individuals or organizations, advance registration is recommended for this call. Registration can be completed online at:

For more information about the Ethernet Alliance, please visit, follow @EthernetAllianc on Twitter (News - Alert), visit its Facebook page, or join the EA LinkedIn group. Individuals who would like to receive updates on Ethernet Alliance news, activities and events may sign up for the organization's newsletter at

About the Ethernet Alliance

The Ethernet Alliance is a global consortium that includes system and component vendors, industry experts, and university and government professionals who are committed to the continued success and expansion of Ethernet technology. The Ethernet Alliance takes Ethernet standards to market by supporting activities that span from incubation of new Ethernet technologies to interoperability demonstrations and education.

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