|[June 13, 2014]
Leading Men's Lifestyle Destination Made Man Celebrates Father's Day with Style, Poise and Some Deserving Dad Surprises
NEW YORK --(Business Wire)--
Made Man (www.MadeMan.com),
a leading men's lifestyle destination owned by DEFY Media celebrates
dads with "For Fathers," a month-long tribute to fathers everywhere. The
program launches with several original video series and special
editorial content including, "For Fathers" which takes a look at
inspiring, real life stories of what it means to be a father, "Dads of
our Lives" featuring RJ
Lawrence and Zachery
Ty Bryan as they give a virtual "thank you" to some of pop culture's
most iconic TV dads: Walter White from Breaking Bad, Mrs.
Doubtfire and Tim Taylor from Home Improvement. The Made Man "Dad
Cave" hub offers unique gift guides with inspired ideas for every type
of dad, sharable quizzes, e-cards and features from guest dad bloggers,
only available on Made Man.
"'For Fathers' presents us with a wonderful opportunity to pay tribute
to the men that help mold us into what we will ultimately become," noted
Barry Blumberg, EVP, DEFY Media. "It's execution across our premium
brands allows us to approach stories from multiple perspectives
resulting in engaging content which is both heartwarming and funny."
Kicking off this week, Made Man's "For Fathers" launches a series of
original video content inspired by real life stories as well as some of
pop culture's most famous dads.
Fathers" - This series takes a closer
look at the relationship between aspiring vocalist Demille Cole and
his grandpa Charles. Charles has sacrificed a lot to give his grandson
unconditional love and support, including a potential singing career.
Demille and his Grandpa will get the surprise of a lifetime, thanks to
a little help from our friends at NBC's The TODAY Show.
Tune in on Father's Day, Sunday, June 15 to see the big reveal. A
second feature highlights Joel Elliot, a father who has been fighting
for his eight year old daughter Hannah, who suffers from Selective
Mutism. The video captures the excitement when Made Man surprises Joel
and his family by flying in expert care for their daughter.
of Our Lives" - Tune in to this three episodes series
featuring RJ Mitte (Breaking Bad), Matthew Lawrence (Mrs.
Doubtfire) and Zachary Ty Bryan (Home Improvement)
as they send tongue-in-cheek Father's Day messages to their famous TV
fathers: Walter White, Mrs. Doubtfire and Tim "the tool man" Taylor,
DEFY Media properties SMOSH, Screen Junkies, Break, Clevver and others
join "For Fathers" to celebrate their own dads in original videos for
"Bring Your Father to Work Week." YouTube (News - Alert) partners Greg
Benson/MediocreFilms and JStuStudios also created videos for the program.
Break - Comedian Howie Mandel spends the day at work
with his producer son, Alex, to shoot a prank video for the numberone
comedy video site, Break.
SMOSH - Ian and Anthony's Dads join them for a special
"Lunchtime with Dads" episode while the SMOSH Games crew brings their
dads in for special episodes, "Minecraft with Mari's Dad" and
"Backseat Gaming with our Dads"
Clevver - Clevver hosts Dana Ward, Joslyn Davis and the rest of
the team will bring their dads in for special segments of Clevver
News, Daily Hollywood Rundown and more
Made Man - A special Father's Day themed episode of Speakeasy
with Paul F. Tompkins featuring Orange (News - Alert) is the New Black
star Jason Biggs is now live!
Screen Junkies - Nick Mundy and his dad do a tag team rant on
"How To Fix," hosted by Hal Rudnick
Tune in all month long to MadeMan.com or http://www.mademan.com/for-fathers/.
The program also includes a "Thank Your Dad" Tweetstakes, where users
are encouraged to thank their dads on Twitter (News - Alert) using #ForFathers for a
chance to win a "Handcrafted for Dad" prize pack.The full release
schedule of For Fathers content is below:
Monday, 6/9: Screen Junkies, "Dads
of our Lives: RJ Mitte"
Monday, 6/9: Speakeasy (News - Alert) with Paul F.
Tompkins featuring Orange is the New Black's Jason
Monday, 6/9: SMOSH Games, "Minecraft
Arson with Mari's Dad"
Monday, 6/9: SMOSH, "Lunchtime
with Our Dads!"
Monday, 6/9: Greg Benson/MediocreFilms, "Father's
Day Shopping Prank"
Monday, 6/9: Clevver News, "Slang
Terms That Your Dad Doesn't Know"
Tuesday, 6/10: SMOSH Games, "Backseat
Gaming with our Dads"
Tuesday, 6/10: Break, Hanky Pranky,
Bait Lotion Prank Featuring Howie Mandel"
Tuesday, 6/10: Made
of Our Lives: Matthew Lawrence"
Wednesday, 6/11: Clevver Movies,
Poster Challenge - Father's Day Edition"
Wednesday, 6/11: Made
of Our Lives: Zachery Ty Bryan"
Thursday, 6/12: Clevver News Daily
Hollywood Rundown, "Take
Your Dad to Work"
Thursday, 6/12: Screen Junkies' Nick Mundy, "How
to Fix the Expendables"
Friday, 6/13: Made Man, "For
Fathers: Joel Elliot"
Friday, 6/13: Clevver Music, "Dads Read
Pop Song Lyrics!"
Saturday, 6/14: Clevver News, Rumor Patrol,
"Dad Knows Best"
Saturday, 6/14: Clevver TV, "Celebs Get Advice
Monday, 6/16: Made Man, "For Fathers: Demille Cole"
Check out the newly redesigned Made Man at www.MadeMan.com
and connect on social media:
Facebook (News - Alert) www.Facebook.com/MadeMan.com
About Defy Media
DEFY Media is the definitive media company for the digital generation,
formed by the 2013 merger of Alloy Digital and Break Media. The merger
united two companies with strong legacies and expertise in creating
influential and culturally significant entertainment properties for
12-34 year old consumers. DEFY Media creates some of the most popular
content in digital under its leading portfolio of brands, including
Break, Clevver, Made Man, SMOSH, Screen Junkies, The Gloss, and The
Escapist, together reaching over 155 million consumers monthly through
owned web, YouTube, mobile, social, and emerging OTT platforms. The
world's top brands partner with DEFY to build immersive advertising
solutions that deliver unparalleled access to this influential audience.
With uniquely integrated capabilities in content development, studio
production, distribution and promotion, DEFY Media is built for content
delivery in the digital age. Please visit us at www.DEFYMedia.com.
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