|[June 12, 2014]
New Technology Allows First Financial Bank to Connect Local Businesses to Clients
AUSTIN, Texas --(Business Wire)--
Financial Bank, a subsidiary of First Financial Bancorp (Nasdaq:
FFBC), and Q2
Holdings, Inc. (NYSE: QTWO), a leading provider of secure virtual
banking solutions to regional and community financial institutions,
today announced the successful utilization of Q2's digital banking
platform to connect local businesses to bank clients.
"As one of the largest community banks in Ohio, Indiana and Kentucky, we
are committed to delivering a high-quality experience for our clients
and each community we serve," said Brian Higgins, FVP, product and
e-banking director for First Financial. "By partnering with Q2, we are
able to connect our consumer clients with businesses to build new local
relationships and help position communities for greater success."
With an innovative advertising concept powered by the Q2platform, First
Financial Bank is utilizing its digital channel to connect local
businesses to online banking clients. As a client-centered and
community-focused bank, First Financial Bank continually looks for ways
to enhance the client experience. The technology offered by Q2 allows
the bank to introduce hometown businesses to local residents, driving
commerce and promoting community connections.
"First Financial Bank is committed to creating lasting relationships
with our clients and deepening their connection with th communities we
serve," said Higgins. "Our business clients are seeking new and
effective communication channels, and at the same time, our consumer
clients continue to tell us they want to shop and dine locally. It was a
natural step for us to use our online banking to create that connection.
Q2's single platform helps us deliver on our strategy and extend
valuable, community-focused relevant offers to our clients."
"First Financial Bank is consistently recognized for its innovative
brand and commitment to serving its clients and their communities," said
Matt Flake, CEO and president of Q2. "Having a leader like First
Financial Bank use Q2's single platform to connect local businesses with
clients demonstrates its commitment to delivering a differentiated brand
experience. We are committed to building stronger communities through
strengthening financial institutions, and our software continues to
deliver on our mission - anytime, anywhere, any device banking."
About Q2 Holdings, Inc.
Q2 is a leading provider of secure, cloud-based virtual banking
solutions headquartered in Austin, Texas. Q2 enables regional and
community financial institutions, or RCFIs, to deliver a robust suite of
integrated virtual banking services and engage more effectively with
their retail and commercial account holders who expect to bank anytime,
anywhere and on any device. Q2 solutions are often the most frequent
point of interaction between its RCFI customers and their account
holders. As such, Q2 purpose-built its solutions to deliver a
compelling, consistent user experience across digital channels and drive
the success of its customers by extending their local brands, enabling
improved account holder retention and creating incremental sales
opportunities. To learn more about Q2, visit q2ebanking.com.
About First Financial Bancorp
First Financial Bancorp is a Cincinnati, Ohio-based bank holding
company. As of March 31, 2014, the Company has $6.5 billion in assets,
$4 billion in loans, $4.8 billion in deposits and $691 million in
shareholders' equity. The Company's subsidiary, First Financial Bank,
N.A., founded in 1863, provides banking and financial services products
through its four lines of business: commercial, consumer, wealth
management and mortgage. The commercial, consumer and mortgage units
provide traditional banking services to business and retail clients.
First Financial Wealth Management provides wealth planning, portfolio
management, trust and estate, brokerage and retirement plan services and
has approximately $2.5 billion in assets under management as of March
31, 2014. The Company's strategic operating markets are located in Ohio,
Indiana and Kentucky, where it operates 106 banking centers. Additional
information about the Company, including its products, services and
banking locations is available at www.bankatfirst.com.
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