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Proactive PR Wins Contract with Italtel following Successful Mobile World Congress Campaign
[May 19, 2014]

Proactive PR Wins Contract with Italtel following Successful Mobile World Congress Campaign


(M2 PressWIRE Via Acquire Media NewsEdge) Proactive International PR Limited, the UK-based international multimedia PR consultancy, has secured an agreement with leading telecommunications company Italtel to provide PR support following a successful campaign at Mobile World Congress.



Italtel, which specialises in Next Generation Networks, Value Added Services, Engineering and global IP-IP communication, first hired Proactive PR in November to work with them ahead of and during Mobile World Congress, the largest event on the mobile calendar.

As well as fulfilling the contract, Proactive PR secured additional press opportunities, resulting in an ongoing contract with Italtel.


"We were really impressed with Proactive PR during the time leading up to Mobile World Congress and the time at the event," said Laura Borlenghi, Head of Communication at Italtel. "Not only did the team fulfil the original contract but the additional opportunities they secured demonstrated that the company really does live up to its name. We were particularly impressed by the standard of writing and we made sure the new contract utilises those skills." Italtel is at the cutting edge of the telecoms market, specialising in providing technology and solutions to benefit network operators and enterprises by improving efficiency and reducing costs. Its main focus includes Border Layer elements, like Session Border Controllers, and Service Layer technologies, like IMS and Web RTC.

Martyn Gettings, Account Director at Proactive PR, said: "We are very pleased to know we will be working alongside Italtel. The team is already working hard on the account and looking forward to building on the successful work carried out around Mobile World Congress." Proactive PR has a number of international clients, many of which operate globally, across a variety of different industry sectors, with the technology industry being a particular specialism. With offices in London and the Midlands, the consultancy was named as one of the UK's top 40 technology consultancies earlier this year, as well as being shortlisted for the CIPR Outstanding Consultancy of the Year award.

For more information about Proactive International PR, please go to www.proactive-pr.com For more information please contact Meggie Beddoe on +44 (0)1636 812152+44 (0)1636 812152, or [email protected] SMSAdd to SkypeYou'll need Skype CreditFree via Skype .

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