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Worldwide Personal & Entry Level Storage Market Sees Seasonal Shipments Decline in the First Quarter of 2014, According to IDCFRAMINGHAM, Mass. --(Business Wire)-- The worldwide personal and entry-level storage (PELS) market was down -6.9% year over year with nearly 19 million units shipped in the first quarter of 2014 (1Q14), according to the International Data Corporation (IDC) Worldwide Personal and Entry Level Storage Tracker. Shipment values declined along with unit shipment, down -3.9% from a year ago to $1.7 billion. "The personal and entry-level storage market finished the first quarter of 2014 with 18.9 million units shipped. While shipments declined compared to the first quarter of 2013, this decrease is not an indication of market weakness but rather an unfavorable comparison with the unusually high shipments seen in 2013 in the aftermath of the HDD shortage and subsequent recovery," said Liz Conner, Research Manager, Storage Systems. "Moreover, not all segments of the market were in decline in the first quarter. The entry-level portion of the market, which primarily targets SOHO and SMB customers, experienced double-digit growth. Increased vendor offerings, continued inclusion of enterprise level storage features, improved customer understanding/marketing, and average selling prices that more closely align with personal storage than enterprise storage all contributed to growth in this segment." Hard disk drive (HDD) vendors continue to increase their share of PELS units shipped, gaining 2.4 points year over year to 78.7% market share. Although the entry-level storage market continued to be dominated by mainstream non-HDD vendors with 53.6% unit shipment market share, this market share was down 17.5 points year over year. Market Highlights
Technology Highlights
Worldwide Personal and Entry-Level Storage Shipment Value, Market Share, and Year-Over-Year Growth, First Quarter 2014 (shipment value in $M)
Source: IDC (News - Alert) Worldwide Quarterly Personal and Entry Level Storage Tracker, May 2014 Notes:
For more information about IDC's Worldwide Quarterly Personal and Entry Level Storage Tracker, please contact Liz Conner ([email protected]). About IDC Trackers IDC Tracker products provide accurate and timely market size, vendor share, and forecasts for hundreds of technology markets from more than 100 countries around the globe. Using proprietary tools and research processes, IDC's Trackers are updated on a semiannual, quarterly, and monthly basis. Tracker results are delivered to clients in user-friendly excel deliverables and on-line query tools. The IDC Tracker Charts app allows users to view data charts from the most recent IDC Tracker products on their iPhone and iPad. About IDC International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community to make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. In 2014, IDC celebrates its 50th anniversary of providing strategic insights to help clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com. All product and company names may be trademarks or registered trademarks of their respective holders.
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