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Acxiom Gets Multiple Internet Advertising Competition Awards [Health & Beauty Close - Up]
[April 22, 2014]

Acxiom Gets Multiple Internet Advertising Competition Awards [Health & Beauty Close - Up]


(Health & Beauty Close - Up Via Acquire Media NewsEdge) Acxiom, an enterprise data, analytics and software-as-a-service company, has been awarded 15 Internet Advertising Competition Awards (IAC) for their work with current top-tier customers including, Skype, Rodale and Sony among others.



In a release, the Company said that the recently launched Acxiom Audience Operating System (AOS) Launch campaign took home two awards, including Best Marketing Online Campaign and Outstanding Integrated Ad Campaign.

"The IAC wins support Acxiom's dedication to innovate and redefine 1:1 marketing at scale for our clients," said Bill Burkart, Acxiom's Vice-President, Digital Impact. "Digital Impact is a key component of the winning AOS solution which offers a new way for marketers, agencies and publishers to define, manage and reach targeted audiences across online and offline channels - allowing them to drive significantly improved results." "We are thrilled with this award because it acknowledges our dedication to serving customers as they engage with our brands," said Todd Leiser, Rodale, Senior Vice President, Business Intelligence. "The email newsletter was developed to serve the differentiated needs of the emerging population of digital magazine readers and it is a true example of the personalized and relevant experiences readers can expect from our brands." More information: Acxiom.com ((Comments on this story may be sent to [email protected])) (c) 2014 ProQuest Information and Learning Company; All Rights Reserved.

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