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Research and Markets Adds Report: Smart Packaging Comes to Market: Brand Enhancement with Electronics 2014-2024 [Health & Beauty Close - Up](Health & Beauty Close - Up Via Acquire Media NewsEdge) Research and Markets has announced the addition of the "Smart Packaging Comes To Market: Brand Enhancement with Electronics 2014- 2024" report to its offerings. In a release, Research and Markets noted that report highlights include: This report reveals the global demand for electronic smart packaging devices is currently at a tipping point and will grow rapidly to over $1.45 billion within 10 years. The electronic packaging (e-packaging) market will remain primarily in consumer packaged goods CPG reaching 14.5 billion units that have electronic functionality within a decade. Electronics and electrics are already used in packaging, from winking rum bottles and talking pizza boxes to aerosols that emit electrically charged insecticide that chases the bug. Electronic medication packs record how much is taken and when and prompts the user. Reprogrammable phone decoration has arrived. But that is just a warm up. The key enabling technology - printed electronics - often used with other conventional electronics - can make new packaging and product features feasible. Consequently, many leading brand owners have recently put multidisciplinary teams onto the adoption of the new paper thin electronics on their high volume packaging. It will provide a host of consumer benefits and make competition look very tired indeed. This is mainly about modern merchandising - progressing way beyond static print - and dramatically better consumer propositions. E-packaging addresses the need for brands to reconnect with the customer or face oblivion from copying. That even applies to retailer own brands. It addresses the ageing population's consequent need for disposable medical testers and drug delivery devices. Electronic packaging addresses the fact that one third of us have difficulty reading ever smaller instructions. Main drivers of the rapid growth The rapid growth will be driven by trials now being carried out by leading CPG companies and the rapid technical developments emanating for over 3000 organisations, half of them academic, that are currently working on printed and potentially printed electronics. The six main factors driving the rapid growth of electronic smart packaging are: -Ageing population -Consumers are more demanding -Consumers are more wealthy -Changing lifestyles -Tougher legislation -Concern about crime and the new terrorism Key Topics Covered: 1. Executive Summary And Conclusions 2. Introduction 3. End User Interviews And Feedback On Smart Packaging 4. The Need For Electronics In Packaging 5. The Magic That Is Becoming Possible 6. Basic Hardware Platforms Needed By The Market 7. Precursors Of Impending E-Packaging Capabilities 8. Examples Of E-Packaging 9. The Toolkit Of Electronic Components For E-Packaging 10. Nfc In Smart Packaging 11. Supplier And Developer Profiles 12. Market Forecasts 2014-2024 Companies Mentioned -ACREO -BASF -Blue Spark Technologies -Canatu -CapXX -Cymbet -E-Ink -Enfucell -Excellatron -Fraunhofer Institute for Electronic Nano Systems (ENAS) -Front Edge Technology -Holst Centre -Infinite Power Solutions -Infratab -Institute of Bioengineering and Nanotechnology (A*Star) -ISORG, France -Kovio, USA -Massachusetts Institute of Technology -MWV -NEC -New University of Lisbon -Novalia -Plastic Logic -PolyIC -PragmatIC Printing -Printechnologics -PST Sensor -Solarmer -Soligie More information: www.researchandmarkets.com/research/db5c7x/smart_packaging ((Comments on this story may be sent to [email protected])) (c) 2014 ProQuest Information and Learning Company; All Rights Reserved. |