|[April 10, 2014]
Ford COO Mark Fields Leads This Year's United Way for Southeastern Michigan Community Giving Campaign to Exceed $40 Million Goal - Largest Increase in 17 Years
DETROIT --(Business Wire)--
Ford Motor Company (News - Alert) Chief Operating Officer Mark Fields, who also serves
as United Way for Southeastern Michigan campaign chair, and United Way
for Southeastern Michigan President and CEO Michael J. Brennan announced
today that more than $40 million was raised in the 2013-2014 campaign to
benefit the greater Detroit communities the nonprofit organization
Fields also passed the torch to General Motors (News - Alert) President Dan Ammann, who
will serve as United Way campaign chair for 2014-2015.
Fields led the campaign to a net of $40,006,284 - a 14 percent increase
from the previous year and the largest year-over-year increase for
United Way for Southeastern Michigan in 17 years.
The funds aid United Way's efforts to support education, boost financial
self-sufficiency and reduce hunger.
Fields' role as campaign chair was built on the thriving, long-term
partnership between Ford and United Way. Ford has contributed more to
United Way for Southeastern Michigan than any other corporation since
the organization was founded in 1949. Ford contributed $7.4 million to
the organization for the 2013-2014 community giving initiative,
including employee, UAW, retiree and corporate contributions. In
addition, the number of Ford members of the United Way Alexis de
Tocqueville Society of leading philanthropists increased by nearly 70
"It has been such a tremendous honor to lead United Way for Southeastern
Michigan for the past year," Fields said. "This campaign reinforced the
incredible power of giving back to the community and the positive,
lasting change we can make here in Southeast Michigan."
Fields led the effort with a campaign cabinet of business and community
leaders who provide leadership support to existing Southeast Michigan
campaigns and help recruit new corporations. Cabinet members include
business and community leaders from across the Detroit metro area.
The 2013-2014 campaign cabinet instituted a more data-driven,
collaborative work process, Fields said. The result was greater reach
and organization in fundraising and engagement efforts, which are
expected to become part of the template for future campaigns.
"One of Ford's core values is to do our part in building a better world,
including supporting strong communities everywhere our employees live
and work" Fields said. "We are proud of our legacy of support to the
United Way, and we look forward to building on that success in the years
Brennan said work will begin in the summer on the 2014-2015 campaign,
led by Ammann.
"We are looking ahead, and we thank incoming campaign chair Dan Ammann
for agreeing to carry the torch forward with a visionary approach to
meeting our next annual goal," Brennan said. "We are grateful for his
enthusiasm for and dedication to United Way's mission."
"I am honored to serve this great organization and look forward to
contributing to a successful campaign," said Ammann. "On behalf of the
GM team, we are deeply committed to our long-standing relationship with
United Way and fully support all of its caring efforts to those in need
in our community."
The General Motors Foundation's largest grant ever - $27.1 million to
United Way for Southeastern Michigan - was pledged in 2010 to create a
Network of Excellence in seven Detroit-area high schools. The grant
provides necessary resources to help the schools reach their goal of
increasing graduation rates from 50 percent to 80 percent by 2015.
Additionally, it helps to sustain 65 Early Learning Centers in 10 of
Detroit's most challenged neighborhoods.
About Ford Motor Company
Motor Company, a global automotive industry leader based in
Dearborn, Mich., manufactures or distributes automobiles across six
continents. With about 181,000 employees and 65 plants worldwide, the
company's automotive brands include Ford and Lincoln. The company
provides financial services through Ford Motor Credit Company. For more
information regarding Ford and its products worldwide, please visit corporate.ford.com.
About General Motors Co.
General Motors Co. (NYSE:GM, TSX: GMM) and its partners
produce vehicles in 30 countries, and the company has leadership
positions in the world's largest and fastest-growing automotive markets.
GM, its subsidiaries and joint venture entities sell vehicles under the
Chevrolet, Cadillac, Baojun, Buick, GMC, Holden, Jiefang, Opel, Vauxhall
and Wuling brands. More information on the company and its subsidiaries,
including OnStar, a global leader in vehicle safety, security and
information services, can be found at http://www.gm.com.
About United Way for Southeastern Michigan
United Way for Southeastern Michigan mobilizes the caring power of
Wayne, Oakland and Macomb counties to improve lives in measurable and
lasting ways throughout the region. The organization is led by a diverse
group of volunteers from business, labor, government, human services,
education and the community. United Way provides opportunities to invest
in the metropolitan Detroit community through its annual Campaign and is
a leader in convening partners to impact local residents each year by
increasing economic self-sufficiency, protecting children and youth at
risk, strengthening families, empowering neighborhoods and communities,
and promoting health and wellness. For more information, visit LiveUnitedSEM.org.
For news releases, related materials and high-resolution photos and
video, visit www.media.ford.com.
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