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Xperience Enters the Patient Experience Research Arena with Disruptive Approach Designed to Facilitate Change
[April 10, 2014]

Xperience Enters the Patient Experience Research Arena with Disruptive Approach Designed to Facilitate Change


SPARTANBURG, S.C. --(Business Wire)--

A new business unit wants to disrupt the way physicians and other healthcare professionals research, measure, analyze and improve the patient experience.

Established research company Priority Metrics Group (PMG (News - Alert)) has created its Xperience™ division to provide actionable data from patient experience surveys so that practices can implement results-oriented changes. Initially, Xperience will be focusing on independent physician practice groups.

"Until now, the information that has been provided by patient experience research has been one-dimensional-a 'one size fits all' cookie-cutter approach," said PMG President John Barrett. "Xperience will be creating value by offering flexibility in survey design, implementation, analysis and reporting. Our objective is to provide healthcare practices with information that can actually be used to implement meaningful change and not sit in a drawer collecting dust."

Xperience will be creating value for its clients in four main areas:

  • Flexibility-offering customized plans/reports to match organizational needs.
  • Prioritization-including "importance" in the survey process/analytics leadingto more precise and targeted action plants and improvement efforts.
  • Competitive position-no other patient satisfaction research firm recognizes patient choice in their measurement system.
  • Customer focus-PMG brings its unusual combination of more than two decades of experience in designing, implementing, analyzing and reporting satisfaction surveys, coupled with the flexibility and methodological creativity to structure cost-effective solutions.



"The current industry model provides a "score" that allows comparisons between providers. However, the data do not support thoughtful strategic planning. A multidimensional view of the patient experience is required to gain insight and drive meaningful change. That is what Xperience will deliver," Barrett said.

Xperience, a division of Priority Metrics Group, offers a family of analytical solutions that gives every patient, employee, staff and physician an appropriate voice in the healthcare process. Through a variety of data collection methodologies, state-of-the-art analytics, strategic advisory services and implementation assistance, Xperience brings insight and clear direction that results in an improved patient experience, more efficient processes and a competitive edge. For more information, visit www.xperience-analytics.com.


About Priority Metrics Group

Priority Metrics Group, Inc. (PMG), Spartanburg, S.C, is a professional marketing consulting firm with 20-plus years of experience. The company provides customized research, analysis and consulting services designed to generate profitable growth for its clients. PMG works with leading organizations around the world in a variety of manufacturing and service industries. For more information, visit www.pmgco.com.


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