|[April 08, 2014]
Comcast and USC Shoah Foundation Announce Multi-Year Agreement to Offer 'Days of Remembrance: PastFORWARD' Series across Multiple Platforms
PHILADELPHIA & LOS ANGELES --(Business Wire)--
Comcast (News - Alert) and USC Shoah Foundation, an organization dedicated to
overcoming prejudice, intolerance and bigotry through the educational
use of its visual history testimonies, today announced that they have
entered into a five-year partnership to annually bring the series "Days
of Remembrance: PastFORWARD" to Comcast Xfinity customers On Demand and
through the Xfinity TV Go app and online to any Internet user nationwide
Building on the tremendous success of the first Comcast/USC Shoah
Foundation partnership in 2011, Comcast will carry the award-winning
films and other features about the Holocaust exclusively and at no cost
for seven weeks starting today through May 25 and in conjunction with
the U.S. National Days of Remembrance (April 27 - May 4, 2014), a
commemoration of the Holocaust held every spring.
Each year, the series will be themed with a feature film anchoring the
program offerings. The 2014 series theme is "The Schindler's List Legacy
Series," showcasing the Academy Award winning film Schindler's List
as the feature film, marking its 20th anniversary and
including a special introduction by director Steven Spielberg. In
addition to Schindler's List, documentary films and firsthand
accounts from Holocaust survivors and witnesses will be available as
part of the series, including:
Voices from the List: A documentary featuring
interviews with 11 survivors saved by Oskar Schindler, adding a new
dimension to the story.
Spotlight on Testimony: Full length testimonies of
additional people saved by Oskar Schindler that are a part of USC
Shoah Foundation's Visual History Archive.
Witnesses for the Future: True stories of
extraordinary people risking themselves to save others facing
genocide, including: To Save a Life, Like Angels Sent from Heaven
and Where is My Home?
The Story of the USC Shoah Foundation: A look at how the
USC Shoah Foundation began and its work today.
"We are honored to partner once again with the Shoah Foundation to bring
important films and stories about the Holocaust to millions of people
across the nation," said Charisse R. Lillie, Vice President of Community
Investment of Comcast Corporation and President of the Comcast
Fondation. "By leveraging our technology and platforms, we are able to
help the Institute continue their mission of raising awareness and
educating people about overcoming prejudice, intolerance and bigotry."
"Reliving painful memories was not an easy choice for many of the people
who gave their testimony," USC Shoah Foundation Executive Director
Stephen D. Smith said. "But as unwilling witnesses to one of the darkest
chapters in history, they were keenly aware that their stories not only
needed to be told, but shared with the world. Our partnership with
Comcast will help make that happen."
Comcast will deliver more than 30 hours of content across multiple
platforms, inducing Xfinity On Demand, online and through the Xfinity TV
Go app. Comcast customers can find the content in the On Demand library
by selecting the "Specials" category and then "Days of Remembrance." The
content will also be available to non-Comcast customers online to any
Internet user nationwide at Xfinity.com/daysofremembrance.
To build awareness of the partnership and the offering, Comcast will
carry a national Public Service Announcement on Comcast Cable systems
Comcast is committed to help broaden the reach of important
organizations and causes and to bring important content to customers. In
2013, Comcast commemorated the 50th Anniversary of the March on
Washington for Jobs and Freedom with His Dream, Our Stories, a
first of its kind interactive multimedia video compilation chronicling
the Civil Rights Movement's history and impact. The company also
partnered with the John F. Kennedy Presidential Library and Museum in
2011 to commemorate the 50th anniversary of the Kennedy Presidency by
creating an On Demand destination featuring one of the largest public
offerings of JFK content outside of the JFK Library.
Established in 1994 by Steven Spielberg to collect and preserve the
testimonies of survivors and other witnesses of the Holocaust, USC Shoah
Foundation maintains the Visual History Archive, one of the largest
video digital libraries in the world with nearly 52,000 video
testimonies from 58 countries and in 34 languages. In addition to
testimonies from witnesses and survivors of the Holocaust, the Visual
History Archive has expanded to include testimonies from other
genocides, including the Rwandan Tutsi Genocide and Nanjing Massacre.
Testimonies from the Armenian and Cambodian genocides will be added in
2015, along with testimonies from Jews living in North Africa and the
Middle East during World War II.
About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA, CMCSK), is a global media and
technology company with two primary businesses, Comcast Cable and
NBCUniversal. Comcast Cable is the nation's largest video, high-speed
Internet and phone provider to residential customers under the XFINITY
brand and also provides these services to businesses. NBCUniversal
operates 30 news, entertainment and sports cable networks, the NBC and
Telemundo broadcast networks, television production operations,
television station groups, Universal Pictures and Universal Parks and
Resorts. Visit www.comcastcorporation.com
for more information.
About USC Shoah Foundation - The Institute for Visual History and
USC Shoah Foundation - The Institute for Visual History and Education is
dedicated to making audiovisual interviews with survivors and other
witnesses of the Holocaust and other genocides, a compelling voice for
education and action. The Institute's current collection of nearly
52,000 eyewitness testimonies contained within its Visual History
Archive preserves history as told by the people who lived it, and lived
through it. Housed at the University of Southern California, within the
Dana and David Dornsife College of Letters, Arts and Sciences, the
Institute works with partners around the world to advance scholarship
and research, to provide resources and online tools for educators, and
to disseminate the testimonies for educational purposes.
Individuals interested in supporting the USC Shoah Foundation are
encouraged to visit the website at http://sfi.usc.edu/donate.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140408006175/en/
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