Chris Forsberg Celebrates New Champion® Sponsorship with Round 1 Victory in Formula Drift Series
(Thomson Reuters ONE Via Acquire Media NewsEdge)
Southfield, Michigan, April 7, 2014.Just days after signing his first
sponsorship deal with Federal-Mogul's (NASDAQ: FDML) iconic Champion(®) brand of
spark plugs, wipers, filters and chemical additives, Chris Forsberg outdueled
63 other professional drifting drivers to win Round 1 of the 2014 Formula Drift
series in Long Beach, Calif.
Forsberg and the Champion-sponsored No. 64 Hankook Tires / NOS Energy Drink
Nissan 370Z defeated Norway's Kenny Moen and the Bridges Racing Nissan 240SX
before a sold-out crowd of more than 20,000 in the season-opening Streets of
Long Beach event. It was Forsberg's 13(th) victory in Formula Drift competition,
which challenges drivers to maneuver their cars into well executed, controlled
lateral slides at high speeds on a marked course.
"Chris is an extremely talented and popular driver whose accomplishments will
help make Champion a top contender in Formula Drift competition," said Jessica
Wynn, global digital marketing manager, Federal-Mogul Vehicle Components
segment. "We're thrilled, but not at all surprised, that this new relationship
has begun with a victory."
In addition to Forsberg, the "Performance Driven(TM)" Champion brand sponsors
past Pro series runner-up Ryan Tuerck and the No. 62 Retaks / Maxxis Tire Scion
FR-S, as well as "Search for a Champion" sponsorship contest finalist Carl
Rydquist and the No. 300 Road Race Engineering / Berk Technology Nissan 350Z.
Champion spark plugs are a leading choice of talented drivers, engine builders
and teams in virtually every form of engine-driven competition, including
professional stock car racing, NHRA(®) drag racing, local and regional circle
track competition, and motorcycle, boat and snocross events. The Champion brand
today represents a broad portfolio of additional "Performance Driven" products,
including wipers, filters and chemical additives.
For additional information regarding Champion products and programs, including
the brand's innovative $125,000 "Search for a Champion" motorsports sponsorship
contest, please visit www.AlwaysaChampion.com. Like Champion on Facebook at
www.facebook.com/ChampionSparkPlugs, and follow the brand on Twitter at
Federal-Mogul Corporation (NASDAQ: FDML) is a leading global supplier of
products and services to the world's manufacturers and servicers of vehicles and
equipment in the automotive, light, medium and heavy-duty commercial, marine,
rail, aerospace, power generation and industrial markets. The company's products
and services enable improved fuel economy, reduced emissions and enhanced
Federal-Mogul operates two independent business segments, each with a chief
executive officer reporting to Federal-Mogul's Board of Directors. Federal-
Mogul's Powertrain segment designs and manufactures original equipment
powertrain components and systems protection products for automotive, heavy-
duty, industrial and transport applications. Federal-Mogul's Vehicle Components
segment sells and distributes a broad portfolio of products through more than
20 of the world's most recognized brands in the global vehicle aftermarket,
while also serving original equipment vehicle manufacturers with products
including braking, chassis, wipers and other vehicle components. The company's
aftermarket brands include ANCO(®) wiper blades; Champion(®) spark plugs, wipers
and filters; AE(®), Fel-Pro(®), FP Diesel(®) Goetze(®), Glyco(®), Nüral(®),
Payen(®) and Sealed Power(®) engine products; MOOG(®) steering and suspension
parts; and Ferodo(®) and Wagner(®) brake products.
Federal-Mogul was founded in Detroit in 1899. The company employs 44,300 people
in 33 countries, and its worldwide headquarters is in Southfield, Michigan,
United States. For more information, please visit www.federalmogul.com.
# # #
Drew Shippy (330) 688-3500
Jim Burke (248) 354-4530
Chris Forsberg Celebrates New Champion Sponsorship with Victory :
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Source: Federal-Mogul Corporation via GlobeNewswire
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