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Digital Analytics Association Reveals 2014 Awards for Excellence Recipients at San Francisco GalaSAN FRANCISCO --(Business Wire)-- Last night the Digital Analytics Association (DAA) revealed the recipients - selected from more than 90 nominations - of its fourth annual Awards for Excellence. Each year, the global awards competition honors outstanding contributions to the field of digital analytics. The DAA is an international association whose mission is to help organizations illuminate and overcome the challenges of data acquisition, exploration, deduction and application. The awards announcement was made at the March 18 2014 DAA Awards for Excellence Gala held here during the eMetrics Summit, the Official Conference of the DAA. The award categories and recipients are:
Over 90 nominations wee submitted for this year's awards, and 25 finalists - who were also recognized at the Gala event - were earlier determined by votes from the DAA's 5,000-plus members. The final award recipients were selected by a panel of more than 30 distinguished independent judges who represent the digital analytics industry from all sectors. "Once a year the DAA has a special opportunity to honor the individuals and organizations who are making outstanding contributions to the field of digital analytics, and we congratulate the recipients on their achievements," said Charles Davis, VP, Solutions Director at Blast Analytics & Marketing and Chair of the Awards for Excellence Committee. "This evening is also an occasion for us to step back and celebrate the big picture: we applaud all the great work that's being done in the industry, and we recognize the importance of those efforts in strengthening our profession and raising its profile." Three additional awards were also presented at the Gala:
The Gala has been supported by the DAA's generous sponsors: ObservePoint at the Gold level; Adobe, Anametrix, Google and Tealium at the Silver level; and Localytics for the reception. About the Digital Analytics Association (DAA) The DAA is a not-for-profit, volunteer-powered association that helps members become more valuable through education, community, research and advocacy. The DAA was founded as the Web Analytics Association in 2004. The organization has more than 5,000 members worldwide, representing 40 countries and a broad spectrum of expertise. For more information about the DAA, or to become a member, visit the DAA website at www.digitalanalyticsassociation.org.
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