[March 18, 2014]

NetProspex Adds Marketing Automation Innovator Andre Yee to Board of Directors

NetProspex, the leading provider of B2B marketing data management solutions, today announced that Andre Yee has joined the company's board of directors. Yee brings more than two decades of experience growing successful software companies and will help guide NetProspex in its next phase of growth, as marketing data management plays an increasingly important role in driving better marketing results and increased revenue.

As a recognized innovator and pioneer in the marketing automation platform industry, Yee provides NetProspex valuable insight into the strategy and mechanics for aligning marketing data management with the growing use of marketing technology platforms. Yee served as senior vice president of product development for leading marketing automation software provider Eloqua (News - Alert), where he was responsible for product development and operations. He was a critical part ofthe executive team responsible for leading Eloqua to an IPO and a $957 million acquisition by Oracle (News - Alert) in 2013.

"Marketing data management is a rapidly emerging field that mirrors where marketing automation was a decade ago," said Yee. "It is becoming a strategic imperative as the role of marketing evolves, and NetProspex is building the software necessary to support that. I look forward to joining the board as the company continues on its exciting growth trajectory."

Prior to Eloqua, Yee was CEO of NFR Security, which he successfully led through growth and acquisition by Checkpoint Software in 2006. He is currently CEO of Triblio, Inc. a content marketing platform provider that helps marketers optimize content to generate demand.

"Andre understands the strategic importance of data, and data management practices, in driving better marketing results," said Michael C. Bird, CEO, NetProspex. "His interest in NetProspex underscores that our vision is in line with where the market is headed and that our software solutions provide the powerful capabilities necessary to make marketing data management a cornerstone of every lead generation program."

Yee will join the board effective immediately.

About NetProspex
NetProspex is the smarter B2B data partner. We help marketing and sales organizations optimize their revenue impact by increasing the quality and effectiveness of their marketing data management practices. Thousands of B2B organizations rely on NetProspex to assess, cleanse, enrich and grow their marketing data in order to fuel high-performing marketing campaigns and accelerate the creation of sales pipeline. To make databases richer and more actionable, the company offers the industry's largest and most accurate reference database of B2B contacts, cleansed with proprietary CleneStep^TM verification technology. For more information visit www.netprospex.com.

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