[February 05, 2014] |
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Fashion-Tech Startup STYLEMATIC Hosts Launch Party and Fashion Show in San Francisco
SAN FRANCISCO --(Business Wire)--
Hot fashion-tech startup, STYLEMATIC, announces its launch party and
fashion show Feb. 18, 2014 at Broadway Studios, 435 Broadway in the
North Beach district of San Francisco at 7:00 p.m. The event introduces
a fun and addictive mobile app that delivers style recommendations and
instantly complements user preferences. The app leverages its user base
to provide a global, crowd-sourced perspective for personalizing fashion
recommendations.
STYLEMATIC's launch party and fashion show features keynotes from
Northface CEO & Founder, Hap Klopp and iFabbo Social Media Conference
founder, Sinead Norenius. Together with special guest Patricia "Savitri"
Burbank, co-founder of One World Children's Fund, and a curated fashion
show hosted and produced by Nkechi, founder of The Emeruwa Music
Foundation, the event will serve up stylish fun with red carpet photos,
a trunk show of local designers, goody bags, and a live DJ and after
party.
"I am inspired by beauty and constantly strive to capture it. Although
the quest to be beautiful could easily be misconstrued as vanity, I
believe that expression of one's truest essence is a very uplifting and
positive experience," shares Karen Song, CEO and founder of STYLEMATIC.
"Thre's something delightful about discovering a beautiful dress or
handbag in the store and making it your own by wearing it. I created
STYLEMATIC to provide users with a fun, supportive environment for
seeking fashion advice and expressing their own personal style."
STYLEMATIC is an advanced fashion mobile app that is free to download in
the iPhone (News - Alert) app store. The app is a virtual fashion assistant that
delivers increasingly personalized style recommendations over time.
Users simply bookmark their preferences by snapping pictures or bar code
scanning items to receive targeted suggestions from STYLEMATIC's
proprietary style recognition algorithm.
Getting to the Launch Party and Fashion Show:
When: February 18, 2014
Where: 435 Broadway St., San Francisco, CA (News - Alert)
Time: 7pm-2am
How to Join in the Fun: Get tickets at, http://stylematic.splashthat.com
Media and Press involvement: Photo ops and interviews are available.
Please contact Karen Song at Karen.song@stylematic.co
(978) 760-3251
STYLEMATIC is a fashion-technology startup that delivers instantaneous
fashion advice and recommendations to its users. Through its proprietary
style recognition algorithm, the mobile app enables users to quickly
discover what styles suit them best and check in with a large network of
users worldwide on their style criteria. Stylematic is the brainchild of
Karen Song, a Human Biology graduate from Stanford University. When
Karen had problems figuring out what cocktail dress to wear to an event,
the vision of democratizing fashion and helping fashionistas to more
efficiently explore their options was born!
NOTE TO MEDIA:
STYLEMATIC is interested in providing focused interviews and
demonstrations about the app, its technology and unique features.
Members of the press and fashion bloggers are encouraged to contact
Bernadette Bohan to set up briefings prior to the event, as well as
secure complimentary passes to the Launch Party and Fashion Show.

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