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Callidus Software to Release Suite of Solutions [Professional Services Close - Up](Professional Services Close - Up Via Acquire Media NewsEdge) Callidus Software Inc., a provider of sales and marketing effectiveness software, unveils a new suite of solutions combining big data technology with analytics and visualizations, to enable real-time exploration of granular data. "The information gathered by CallidusCloud's Sales Performance Management and Sales Execution Management tools is the most potent an enterprise could wish for," said Leslie Stretch, President and CEO, CallidusCloud, in a release. "The ability to visualize patterns to analyze, predict and support critical sales resource decisions is a red hot need in our core vertical markets today. Our new Big Sales Data Analytics solutions address the clamor for faster, more granular sales analytics for better, more agile decision-making. We will be releasing industry specific solutions at the end of 2013 focused initially on the Telecommunications and Insurance verticals." CallidusCloud's Big Data for Insurance looks at a complete picture of a carrier's business including billing history, policy administration details, producer demographics, claims data, and detailed customer interactions. The solution will help uncover what specific attributes and actions actually correlate to successful producers, identify the optimum mix of product bundles, and identify actions and attributes that improve retention and persistency. CallidusCloud's Big Data for Telecommunications looks at massive volumes of information generated around customer billing, commerce activity, territory alignment, sales targets, subscriber demographics, and channel information. The solution will provide visibility into what specific attributes or actions lead to customer cancellation to reduce churn, when bundle or upgrade offers are delivered to customers to improve average revenue per unit, and return on marketing spend. CallidusCloud is a provider of sales and marketing software. ((Comments on this story may be sent to [email protected])) (c) 2013 ProQuest Information and Learning Company; All Rights Reserved. |