|[January 31, 2013]
Jim Thompson and Positive Coaching Alliance Receive Inaugural ETHOS Award for Ethics in Sports from Santa Clara University's Institute of Sports Law and Ethics
SANTA CLARA, Calif. --(Business Wire)--
Santa Clara University's Institute of Sports Law and Ethics (ISLE) will
award its inaugural ETHOS Award for Ethics in Sports to Jim Thompson and
the organization he founded, Positive Coaching Alliance (PCA).
PCA is a national nonprofit based in Mountain View, Calif., with the
mission to transform the culture of youth and high school sports to
develop "Better Athletes, Better People." Since its founding in 1998,
PCA has impacted more than 4.5 million youth athletes, primarily through
live group workshops that incorporate Thompson's books on youth-sports
coaching and parenting, as well as through online courses and
PCA training develops a Double-Goal Coach®, who pursues the goal of
winning, while also pursuing the more-important goal of teaching life
lessons through sports. Those lessons include "Honoring the Game," PCA's
ethical framework of sportsmanship. PCA also emphasizes ethics in its
Becoming a Triple-Impact Competitor® workshop for high
school-aged student-athletes. PCA also provides workshops and materials
for sports parents and school and youth sports organization leaders.
"I am honored that PCA and I are the first recipients of this award,"
said Thompson, who started PCA after 10 years as director of the public
and global management programs at the Stanford Graduate School of
Business. "It will help us and those who support our work-such as Phil
Jackson, Steve Young, Doc Rivers, and Summer Sanders-to reinforce our
message that 'winning' is not defined just by scoreboard results, and
that it is critically important to train young athletes to honor the
game by respecting rules, opponents, officials, teammates, and self."
The $5,000 award will be presented at a dinner at Santa Clara
University's Adobe (News - Alert) Lodge n May 1, 2013. Representatives of major Bay
Area sports organizations are expected to attend the event.
The Institute of Sports Law and Ethics chose Thompson and PCA over 30
other candidates for the award. "Jim Thompson and his Positive Coaching
Alliance clearly and fully exemplify the ethics in action that we are
striving to promote at the Institute of Sports Law and Ethics," said
Kirk Hanson, executive director of SCU's Markkula Center for Applied
Ethics, who co-chaired the selection committee.
The ETHOS prize will be an annual award honoring a decision, action,
initiative, or program that has contributed to the ethics of sport in
the United States. "Ethics of sport" refers to the adherence to rules
and practices or structures that promote fair opportunity for all
competitors, a concern for safety of all participants, and a focus on
the positive impact of sport on American life and on the moral formation
of all participants.
Nominations for future recipients of the ETHOS Award may be made to the
executive director of ISLE by emailing email@example.com.
About the Institute of Sports Law and Ethics
The Institute of Sports Law and Ethics was founded by the Santa Clara
University School of Law, SCU Athletic Department, and the Markkula
Center for Applied Ethics. Its 25-member board includes distinguished
athletes and sports executives. The institute's signature event is an
annual Symposium on Sports Law and Ethics in September, covering
subjects such as concussions, steroids, amateurism, and the commercial
use of athletes' images. In 2012 ISLE added a community outreach
component, established the ETHOS Award, and created a task force to
study amateurism. For more information see law.scu.edu/sportslaw.
About Positive Coaching Alliance
Coaching Alliance is a national nonprofit achieving its mission to
transform youth sports in partnership with roughly 2,000 schools and
youth sports organizations throughout the U.S., many prominent national
youth sports organizations and a national
advisory board comprising scores of top coaches, athletes,
academicians, and business leaders. For more information see www.positivecoach.org.
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