Installed Base of "Smart TV" Web-Enabled Home Consumer Electronics Devices to Reach Over 230 Million by 2014; The Majority Deployed in North America and Europe, Says In-Stat
SCOTTSDALE, AZ, Jan 20, 2011 (MARKETWIRE via COMTEX) --
The global installed base of web-enabled stationary consumer
electronics (CE) devices is growing rapidly and includes a wide
variety of devices. Typically, web-enabled CE devices can execute
widgets, small software application programs that directly access an
online portal, such as Netflix, Amazon VOD, Pandora, or YouTube. The
development and use of Smart TV applications are expected to
proliferate over the next five years and, as a result, web-enabled CE
device shipments are expected to grow 6 fold, surpassing 230 million
installed units by 2014, the majority of these in North America and
Europe, says In-Stat (www.in-stat.com).
"Consumer adoption of online applications, using web-enabled CE
devices, will be regionalized, or in some cases, country-specific,"
says Keith Nissen, Principal Analyst. "For example, in China, there
is very little licensed video entertainment content available for
delivery over the Internet. In contrast, the availability of online
video entertainment in Europe and North America is expected to grow
substantially over the next five years. The primary markets for
web-enabled CE devices will correlate to where online video is also
Recent research findings include:
-- There is a distinction between network-enabled and web-enabled CE
-- In 2014, nearly 70% of DTVs shipped will be network-enabled devices,
although many will not be web-enabled.
-- The popularity of the over-the-top (OTT) video is creating interest in
enhancing the IP video capabilities of cable, satellite and IPTV set
top boxes (STBs).
-- The vast majority of Blu-ray disc players and recorders shipped will
be both network-enabled and web-enabled devices.
-- Yahoo! Widgets is the major TV app platform in the industry, though
Sony and Samsung have developed their own proprietary platforms.
New In-Stat research The Global Market for Web-Enabled "Smart" CE
Devices (#IN1004651RC) provides an update on the worldwide deployment
of network-enabled and web-enabled stationary CE devices and reviews
the economics behind the video entertainment industry today. Included
are five-year shipment forecasts, by device, segmented by wired and
wireless network connectivity as well as the ability to run online
applications/widgets. Devices included are:
-- Digital TVs
-- DVD and Blu-ray players/recorders
-- OTT set top boxes
-- Video gaming consoles
-- Network storage devices
-- Pay-TV set top boxes.
In-Stat's market intelligence combines technical, market and end-user
research and database models to analyze the Mobile Internet and
Digital Entertainment ecosystems. Our insights are derived from a
deep understanding of technology impacts, nearly 30 years of history
in research and consulting, and direct relationships with leading
players in each of our core markets.
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Phone: (480) 483-4465
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Phone: (480) 483-4476
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