TMCnet News
Cyber International Technology Selects 202 Communications for Media Relations and Communications SupportApr 11, 2010 (Close-Up Media via COMTEX) -- 202 Communications announced that it has signed an agreement with Cyber International Technology Corp., of Trumbull, Conn., to provide media relations and marketing communications services for the broadband applications development company. Under the terms of the agreement, 202 Communications will provide strategic and tactical communications support to Cyber International Technology as it launches the new Tivia System, which debuts at the 2010 NAB Show. "In this crowded marketplace, small- to mid-size technology companies, like Cyber International Technology, need a competitive edge to gain exposure. Typically, they don't have the in-house resources to get the job done," said David Cohen, president of 202 Communications. "202 Communications will act as an extension of Cyber International Technology's marketing communications team to fill this gap, helping them refine and distribute their key stories to improve their industry profile." According to a release, 202 Communications is a public relations and communications agency founded by Cohen in 2010 and focused on the burgeoning broadband space, which is experiencing an influx of new suppliers looking to capitalize on the industry's growth. "We chose 202 Communications because they demonstrated professionalism and immediate enthusiasm for our technology. They have a solid understanding of how technologies like ours need to be marketed because they've been doing it for years," said Enzo Stancato, Cyber International Technology's founder and CEO. "We're confident our relationship with 202 Communications will lead to dramatically increased visibility and, ultimately, improved sales results." ((Comments on this story may be sent to [email protected])) |