mFoundry Debuts 'The Astrologer,' The Most Comprehensive Application of its Kind Available on a Mobile Device; Instant Astrological Advice and Insights Now Available On the Go
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[March 15, 2006]

mFoundry Debuts 'The Astrologer,' The Most Comprehensive Application of its Kind Available on a Mobile Device; Instant Astrological Advice and Insights Now Available On the Go

SAN FRANCISCO --(Business Wire)-- March 15, 2006 -- Leading mobile publisher and platform provider mFoundry, in conjunction with the original creators of the Internet's most popular astrology destination, have created the most extensive and personalized astrology resource available on mobile devices today. "The Astrologer" is a new, downloadable mobile application that provides detailed daily horoscopes, in-depth compatibility reports, as well as advice on key dates for important activities. The service targets the 70 million Americans that read their horoscopes daily and is available immediately through Sprint, Cingular and other major carriers to follow.



"Unlike other astrology applications that simply repurpose free online content for the mobile phone, The Astrologer is designed with the unique needs of the mobile user in mind," said Drew Sievers, CEO and co-founder of mFoundry. "KT and David Fox are pioneers in leveraging new technology platforms to deliver unique content that millions of people enjoy. mFoundry is excited to be working with them to take their knowledge and experience mobile."

With The Astrologer, mobile users can now:



-- Check their daily horoscope, or the horoscope of a friend.

-- Get instant compatibility results - whenever and wherever they want; for example, using the MatchMe feature, users can assess how compatible they are with a potential partner by entering that person's sun sign or date of birth.

-- Time important events, for example, users can check for the best days to find love, sign an important contract or other major life events.

"Having The Astrologer on your mobile phone is like having your own personal astrologer -- available anywhere, anytime you need some guidance," said KT, co-creator of The Astrologer. "mFoundry was a great partner in helping us create a fun and unique application that anyone can use and enjoy."

Pricing and Availability

The Astrologer is available now on Sprint for $3.99 per month. For more information on how to purchase and download The Astrologer, please visit www.theastrologer.com/mobile.

About The Astrologer

In 1995 company co-founders David Fox and Kelli Fox (now known as "KT") began building "Astrology.net". It became the number one online destination for astrology and was acquired in 1999 and the couple took time out for family in 2003. They're once again working together to build The Astrologer -- a revolution in personal astrology.

The Internet has changed a lot in ten years, and technology advances such as the mobile phone now enable anywhere/anytime access. That's why the team at The Astrologer focused first on the next wave - a seamless relationship between the Internet and your mobile phone.

We've created in-depth astrological tools, birth chart analyses and more, and they're all accessible via www.theastrologer.com and mobile phones. Our goal is to develop unique and insightful interactive applications that bring astrology to you -- wherever and whenever you need it.

The Astrologer is led by one of the Internet's best-known astrologers, so you can be sure the information is from a reliable source.

The Astrologer and you. Wherever, whenever.

About KT

You might already be familiar with "KT" as Kelli Fox. Although KT remains Kelli Fox by name, she is no longer affiliated with iVillage or astrology.com having left the company in 2003 to spend more time with family. After a near-fatal medical condition in 2004 and year-long recovery, KT saw that her work with astrology was not done, and was determined to return to her profession. KT now provides astrology services exclusively through The Astrologer and no longer provides astrology services through iVillage or its web sites.

About mFoundry

mFoundry is a leading mobile application platform provider and publisher of lifestyle and utility based applications. The mWorks(TM) platform provides the smartest, fastest, most cost-effective way to develop and distribute mobile applications. Using mWorks, mFoundry has published a wide array of applications for customers such as Nestle, Lexus, Advance Auto Parts, go2, Entellium and Robert Parker. mFoundry's applications are available across most wireless carriers in North America.

For more information, please visit http://www.mfoundry.com or e-mail us at information@mfoundry.com.

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