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VocalData Maximizes Sales Revenue and Increases Customer Satisfaction Using Siebel CRM OnDemand
[June 23, 2004]

VocalData Maximizes Sales Revenue and Increases Customer Satisfaction Using Siebel CRM OnDemand

SAN MATEO, Calif. --(Business Wire)-- June 23, 2004 -- Hosted IP Telephony Application Provider Improves Worldwide Sales Forecasting and Lead Management with Hosted CRM Solution

Siebel Systems, Inc. (Nasdaq:SEBL), a leading provider of business applications software, today announced that VocalData, a developer of hosted IP telephony solutions, has deployed Siebel CRM OnDemand. Siebel CRM OnDemand is helping VocalData improve worldwide sales forecasting and effectively manage sales leads and complex sales engagements to maximize sales revenues and increase customer satisfaction.



"We have many customers with complex needs that require the kind of robust sales and customer support we can provide using Siebel CRM OnDemand," said Michael Camp, CEO, VocalData. "VocalData has grown at a rate of more than 100 percent per year for three consecutive years. With that rate of growth, we also need a solution that can scale to meet our needs now and in the future. Siebel CRM OnDemand is the only offering that provides this level of flexibility."

VocalData provides hosted IP telephony applications to emerging and established telephony service providers as well as system integrators in North America and around the world. The organization frequently engages with large carriers on multiple simultaneous projects, which provide the opportunity for additional sales. To manage these projects, VocalData must form project teams comprised of members from various departments around the globe, with the specific skills needed to meet each project's requirements. Increasing the complexity of sales engagements, customer and project needs frequently change over time, requiring the assignment and coordination of additional team members that can meet those needs.


Using Siebel CRM OnDemand, VocalData is able to more efficiently and effectively assign appropriate team members to projects, coordinate team activities, and track the ongoing status of projects under way. With these capabilities, the organization is able to better capitalize on sales opportunities. Also, more efficient sharing of project requirements among team members is leading to increased customer satisfaction as more complete information is delivered to customers upon the release of additional VocalData products.

Previously, VocalData used a time-intensive, inefficient sales forecasting process incorporating spreadsheets that were passed back and forth between the company's finance department and sales organization. Prior to selecting a hosted CRM service, VocalData conducted an exhaustive, one-year search for solutions that would help the company manage the sales forecasting process, sales leads, and a variety of complex sales engagements. Deciding that it also needed a solution with low total cost of ownership (TCO) that could scale with rapid growth, VocalData selected Siebel CRM OnDemand. The support provided by Siebel Systems also strongly influenced VocalData's decision. "Siebel Systems understood that we needed a creative approach to training our worldwide sales organization and helped us train our salespeople via the Web, while also sharing with us the best practices it has identified while helping thousands of customers deploy Siebel CRM," continued Camp.

Since deploying Siebel CRM OnDemand, management and sales representatives have been able to access detailed information regarding the status of each sales opportunity and customer account, and management has gained increased visibility into the sales pipeline. With this information and the capabilities provided by the Siebel solution, VocalData has dramatically improved the accuracy of its sales forecasts and can run reports that identify targeted markets and customer accounts needing additional attention.

"Using Siebel CRM OnDemand, our sales lead management has improved dramatically," said Tom Jasny, Vice President of Sales, VocalData. "We recently attended an event during which we gathered more than 60 high-quality leads. After the event, we used the Siebel solution to track each lead, ensuring it received the appropriate level of follow-up. Previously, we would have had to track lead management information and status via a spreadsheet and hope for a positive outcome. Today, we're able to follow a well-defined process to ensure that we maximize the revenue potential of each and every sales opportunity."

About Siebel CRM OnDemand

Siebel CRM OnDemand is a hosted CRM offering delivered over the Web and accessible from an Internet browser at a fixed price per user per month. Customers can deploy Siebel CRM OnDemand quickly, easily, and affordably without any up-front IT investments. Siebel CRM OnDemand delivers complete sales, marketing, and service functionality; built-in customer analytics; virtual call center technology; embedded best practices; and world-class hosting services and support. Siebel CRM OnDemand is now available for purchase. For more information, visit www.crmondemand.com.

About Siebel Systems

Siebel Systems, Inc. is a leading provider of business applications software, enabling corporations to sell to, market to, and serve customers across multiple channels and lines of business. With more than 4,000 customer deployments worldwide, Siebel Systems provides organizations with a proven set of industry-specific best practices, CRM applications, market-leading analytics products, and business processes, empowering them to consistently deliver superior customer experiences and establish more profitable customer relationships. Siebel Systems' sales and service facilities are located in more than 30 countries. For more information about Siebel Systems, Inc., or to review other customer success stories, please visit www.siebel.com.

Except for the historical information contained herein, this press release contains forward-looking statements that involve risk or uncertainties. Future operating results of Siebel Systems may differ from the results discussed or forecasted in the forward-looking statements due to factors that include, but are not limited to, risks associated with customer relations, such as the availability of Siebel Systems' products and services, customer implementation of products and services, relationships with customers, third-party vendors and systems integrators, concentration of revenues in a relatively small number of customers, existence of errors or defects in products, ability to successfully manage growth, significant current and expected additional competition and the need to continue to expand product distribution and services offerings. Further information on potential factors that could affect the financial results of Siebel Systems are included in Siebel Systems' Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and its other filings with the Securities and Exchange Commission, which are available at www.sec.gov. Siebel Systems assumes no obligation to update the information in this press release.

Siebel is a trademark of Siebel Systems, Inc. and may be registered in certain jurisdictions. All other product and company names mentioned are the property of their respective owners and are mentioned for identification purposes only.

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