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Zmags Appoints Beth Moriarty as SVP of Products and Business Development
[May 28, 2015]

Zmags Appoints Beth Moriarty as SVP of Products and Business Development


Content marketing technology specialists Zmags today announced the appointment of Beth Moriarty to senior vice president of products and business development. Moriarty joins Zmags during an important growth phase led by the launch of the Creator content marketing platform. As an industry expert in cloud-based technologies and operations, Moriarty will lead products, channel partner management, global services and marketing.

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"Beth's high energy and open leadership approach will be instrumental in addressing the enormous opportunity presented by Creator for marketers to generate engaging content that increases conversion rates and gross merchandising value," said Brian Rigney, CEO of Zmags.

Moriarty brings 15+ years of product strategy, management and evelopment experience to the Zmags executive team. Most recently, she served as the vice president of products at CashStar where she established the product team, launched and managed the Client Advisory Board and created the product roadmap and strategy. Prior to CashStar, Moriarty was senior director, product operations, at Zmags partner Demandware, leading product strategy and the product owner team.



Earlier in her career, Moriarty held product management, services, partnership and account management positions at Arigo, MHS, Inc., TrueAdvantage, Schneider Logistics, and i2 Technologies.

"The Zmags Creator platform is incredibly easy for content merchandisers to design and publish e-commerce content without technical assistance," said Moriarty. "It's a privilege to solve a significant industry problem and impact conversion rates."


About Zmags

Zmags provides the technology businesses need to deliver instant digital gratification. The Zmags Creator and Publicator platforms enable companies to rapidly create and publish memorable digital experiences without writing a single line of code. Over 1,500 of today's leading companies, including Nike, Neiman Marcus, Kate Spade, Whole Foods, Audi and more, trust Zmags to help them instantly connect with their customers in the moments that matter.

The company is headquartered in Boston, Massachusetts, with offices in London and Copenhagen. Please visit http://www.zmags.com. Follow Zmags on LinkedIn (News - Alert) at https://www.linkedin.com/company/zmags, on Facebook (News - Alert) at https://www.facebook.com/zmags and on Twitter (News - Alert) at @zmags.

Zmags Creator and Zmags Publicator are trademarks of Zmags. All other brand names and product names are trademarks or registered trademarks of their respective companies.

Tags: Zmags, marketing, content marketing, content management, digital publishing, retail, ecommerce


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