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What Are the Must-Have Gifts This Holiday Season? ShopSavvy's Millions of Mobile Users Vote with Their Scans
(PR Web Via Acquire Media NewsEdge) Users of Big in Japan’s popular barcode-scanning phone app have scanned the video game “Call of Duty 4: Modern Warfare” more than any other item this month.
Dallas (Vocus) -- With Black Friday approaching, the millions of users of ShopSavvy, Big in Japan’s breakthrough comparison-shopping app for the iPhoneand Android phones such as the Droid and Hero, are scanning product barcodes to compare prices at a fast and furious pace – and data from these scans provides evidence of the hot gifts this holiday season. In the period from Nov. 1-20, ShopSavvy users scanned 24.7 million products to find the best price, the company said.
“ShopSavvy users really showed up to shop last week. Best Buy had to increase the capacity of their API to accommodate the millions of scans our users have made over just the last few days,” said Alexander Muse, co-founder of Big in Japan. “Foot traffic is increasing significantly at retailers like Best Buy, GameStop and particularly Toys “R” Us – where scans are up 40 percent in November compared to October. At GameStop, ShopSavvy users scanned 29 products per store visit in November, compared to nine products per visit in October. And at Fry’s Electronics, time spent in the store per visit has more than doubled since last month as ShopSavvy users search for the perfect holiday gifts.”
“And this is only a hint of what’s to come. We expect ShopSavvy usage numbers to soar beginning on Black Friday.”
Muse said that from Nov. 1-20, “Call of Duty 4: Modern Warfare” was the most-scanned product by ShopSavvy users. About half of all ShopSavvy scans are of consumer electronics items, and another 25 percent are of books, DVDs and music. Here are the most-scanned items from November 1-20 in some of ShopSavvy’s most popular product categories:
Top Five Most-Scanned Televisions:
1. Panasonic VIERA X1 32-Inch LCD HDTV
2. Samsung 52-Inch LCD HDTV
3. Toshiba 15.6-Inch Widescreen LCD TV with Built-in DVD Player
4. LG 42-Inch 1080p LCD HDTV
5. Sony BRAVIA Z Series 52-Inch 1080p LCD HDTV
Top Five Most-Scanned Consumer Electronics Products (Excluding TVs):
1. Apple iPod touch 64 GB
2. DROID by Motorola
3. Sony 7-Inch Digital Photo Frame
4. HTC Hero with Google Grey
5. HP DreamScreen 100 10-Inch Wireless Connected Screen
Top Five Most-Scanned Video Games:
1. Call of Duty 4: Modern Warfare
2. Halo 3
3. Gears of War 2
4. Super Mario Galaxy
5. Wii Fit
Other top scans from Nov. 1-20 include:
• Most-Scanned Drink: Diet Coke
• Most-Scanned Book: Going Rogue by Sarah Palin
• Most-Scanned Musical Instrument: Gibson Les Paul Vintage Mahogany Electric Guitar
• Most-Scanned Toy: Hannah Montana Digital Photo Keeper
ShopSavvy, one of the most popular apps on Android phones, became available on the iPhone last week. The application enables users to comparison shop on the go for more than 20 million products at more than 20,000 retailers worldwide, simply by scanning the product's barcode using the phone's built-in camera. Using the barcode information, ShopSavvy searches the Web for the best prices on the product, displaying the lowest prices online as well as at nearby brick-and-mortar retailers. ShopSavvy looks up product reviews to further assist with purchase decisions.
Mobile users may download ShopSavvy at one of the following links:
ShopSavvy for iPhone: http://bit.ly/shopsavvyiphone
ShopSavvy for Android: http://bit.ly/shopsavvyandroid
About Big in Japan
Big in Japan Inc. is a Dallas-based idea factory for mobile applications, building software for Google’s Android, Apple's iPhone, Windows Mobile and other platforms and devices. Big in Japan's ShopSavvy application a personal shopping assistant is one of the most popular applications on Android-powered mobile phones. Big In Japan was one of the original winners of the Google Android Challenge in September 2008 for its development of ShopSavvy. The application won a 2009 Netexplorateur of the Year award at the French Senate in Paris and, just last week, was named Under the Radar’s Best App of 2009. Big in Japan was a finalist for the international MobileMonday Mobile Peer Awards as well as the 2008 Crunchies. For more information, visit www.biggu.com.
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Read the full story at http://www.prweb.com/releases/2009/11/prweb3255804.htm.
(c) 2009 PRWEB.COM Newswire
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