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TokBox Social Media Real-Time Communications Study Finds RTC "Gone Global"TokBox, the real-time communications (RTC) company, today announced its first Social Media RTC Study, which evaluated social media applications that use the OpenTok platform from October 2016 - May 2017. "Given that we evaluated the use of video chat on social media applications, it's not surprising that we see a primary usage of 'communitainment,' with a majority of users making video calls after work or school hours and on the weekends," said TokBox (News - Alert) CEO Scott Lomond. "What did surprise us, however, was how global in nature the use of WebRTC has become on social media. Over a dozen countries represented in one video chat. Usage timelines that vary significantly by geographical region. There are clear indicators that WebRTC provides a unique platform to connect people around the world." Findings from the social media video chat study include: One-to-One Communications (News - Alert)
Many-to-Many Communications
The study also found that Middle East participants chat for the longest into the night with peak call times lasting until 3 am local time, whereas U.S. users start and finish earlier, with calls peaking from 2 pm to 10 pm local time. PII data was not collected. To find out more, please visit https://tokbox.com/blog/welcome-to-the-world-of-social-video-chat/. About TokBox TokBox, a Telefónica (News - Alert) company, develops and operates the OpenTok Platform, making it fast and easy to add live video communications into online and mobile websites, apps and services. The scalable, customizable platform gives users the creative freedom to develop any video interaction, from one-to-one chats to large-scale broadcasts. The first platform to incorporate support for WebRTC, OpenTok caters to enterprises, entrepreneurs and developers with powerful APIs and a global cloud infrastructure. OpenTok has been used to stream WebRTC live video in over 36,000 applications since 2013. Companies including Mozilla (News - Alert), Major League Baseball, Esurance, Royal Bank of Scotland, Valspar, Bridgestone Golf, and Double Robotics. www.tokbox.com
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