Time Warner Cable Teaming with HBO to Celebrate Third Season Premiere of Game of Thrones
Mar 21, 2013 (Close-Up Media via COMTEX) --
Time Warner Cable announced its partnership with HBO to help customers enjoy the third season premiere of Game of Thrones better.
According to a release, the third season of the epic fantasy drama television series is scheduled to premiere on March 31, on HBO. The partnership encompasses a national TV spot, a chance to win a life-size replica of the "Iron Throne," an HBO exclusive offer for Time Warner Cable video subscribers, customer screenings in five cities, and "fast track" entrance to a Game of Thrones Exhibition in New York City.
"We're thrilled to be able to team up with HBO to offer their stellar productions such as Game of Thrones which has captivated fans across the country," said Jeffrey A. Hirsch, EVP and Chief Marketing and Sales Officer, Residential Services. "From the Sweepstakes to the exhibition and everything in between, all of the elements of our partnership help bring our customers closer to enjoying the best entertainment experience possible."
Time Warner Cable noted that it is debuting a TV spot across its footprint that highlights how the company's products and services can help customers enjoy Game of Thrones anywhere and on any device with HBO GO.
Fans of Time Warner Cable or Mi Cultura Facebook pages (Facebook.com/TWC and /MiCultura) can kick-off the pre-premiere fun by participating in the Game of Thrones Sweepstakes* for a chance to win a life-size replica of the "Iron Throne" and one year of Time Warner Cable services, among other prizes. In addition, Time Warner Cable Digital TV customers can take advantage of a free HBO exclusive offer window where they can preview HBO and Cinemax from March 29 to March 31.
The company reported that the celebration continues with special customer screenings of the season three premiere on March 21 and March 27 in five major Time Warner Cable markets: New York and Albany, NY; Los Angeles, CA; Wilmington, NC; and Dallas, TX. Closing in on the much anticipated season premiere is the unique Game of Thrones Exhibition (#GOTNYC) designed to showcase incredible costumes and props featured in the hit television show. The Game of Thrones Exhibition will be open to Time Warner Cable customers and the general public free of charge from March 28 until April 3 at 3 West 57th Street in New York City. Customers and HBO subscribers who bring their current cable bill will benefit from a "fast track" line for easier access to the exhibition.
The Game of Thrones Exhibition will showcase materials from the show's production including weaponry, original costume sketches, Iron Throne photo opportunity, Battle of Blackwater Bay interactive experience, and story boards from the first two seasons in addition to a sneak peek of season three. The New York exhibition will be the exclusive U.S. stop of the tour. The exhibition will also visit markets across South America and Europe, capitalizing on the worldwide fervor for Game of Thrones.
Time Warner Cable Inc. is a provider of video, high-speed data and voice services in the United States, connecting more than 15 million customers to entertainment, information and each other.
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