LONDON, October 16 /PRNewswire/ --

- Strictly Come Dancing Live First Event Where Fans can use Their Mobile
Phone as Their Ticket

Ticketmaster, the world's leading ticketing company, and the Manchester
Evening News Arena, the world's busiest indoor concert venue, is launching a
new ticket delivery service, MobileTicket. Fans booking for Strictly Come
Dancing Live will be the first to benefit from the new service that enables
consumers to receive their tickets on their mobile phone.

MobileTicket offers the ultimate in convenience and security to consumers
with no need to wait for postal delivery or queue at the box office.
Consumers can choose the service as a delivery option online at men-arena.com
and na.com and http://www.ticketmaster.co.uk, and a 2D unique barcode is
generated and sent within 24 hours of purchase. Staff at Manchester Evening
News Arena will be able to scan the consumer's mobile phone display screen
with special hand held scanners using AccessManager, Ticketmaster's access
control solution, which reads the unique barcode and validates tickets for
entry in real time. The system deters counterfeiting or fraudulent use of
tickets by identifying invalid tickets and denying access.

A resend facility is also available should consumers accidentally delete
their MobileTicket and lost or stolen tickets may be cancelled and replaced
securely by invalidating the old barcode and re-issuing a new ticket.

Ben Williams, Commercial and Marketing Director for the Manchester
Evening News Arena said, "As the world's busiest arena we are always looking
for ways to enhance the experience of our customers. We are delighted to
adopt the latest advance in technology provided by Ticketmaster and offer
MobileTicket as a new ticket delivery option for our customers. Now viewers
of Strictly Come Dancing will be able to receive a ticket for the live show
as well as vote for their favourite competitor on the TV without leaving the
comfort of their armchair!"

"We offer our clients the best in ticketing technology. MobileTicket
offers greater convenience to consumers who no longer have to wait for their
tickets to be delivered or worry about keeping track of paper tickets. Most
importantly the unique barcoding and access control system means it is secure
and deters counterfeiting or fraudulent use," said Chris Edmonds, Managing
Director, Ticketmaster.

Ticketmaster is working with Mobiqa, a world leader in mobile ticketing
and mobile couponing solutions, to deliver this ticketing option.

About Ticketmaster:

Ticketmaster is the world's leading ticketing company, operating in 20
global markets, providing ticket sales, ticket resale services, marketing and
distribution through http://www.ticketmaster.com, one of the largest
e-commerce sites on the Internet, and international Web sites including
http://www.ticketmaster.co.uk; approximately 6,500 retail outlets; and 20
worldwide call centres. Ticketmaster celebrated its 30th anniversary in 2006
and currently serves more than 9,000 clients worldwide across multiple event
categories, providing exclusive ticketing services for hundreds of leading
arenas, stadiums, performing arts venues, museums, and theatres. In 2006, the
company sold more than 128 million tickets valued at over $7 billion on
behalf of its clients. Ticketmaster is headquartered in West Hollywood,
California and is an operating business of IAC (NASDAQ: IACI).

About the Manchester Evening News Arena:

The M.E.N Arena was officially opened on Saturday 15 July 1995 when
Torvill & Dean broke the UK box office attendance record for a single ice
performance with over 15,000 fans. In its first operational year the venue's
target of 130 events, attracting 1 million people was easily exceeded, with
over 1.2 million people entertained at 143 events. The venues versatility
means it can be transformed from an intimate theatre environment for 3,000 to
a state-of-the-art arena capable of accommodating 21,000. Since opening, the
Arena has hosted a wide variety of concerts including U2, Madonna, The
Rolling Stones, Kylie, Take That and Westlife.

About Mobiqa:

Mobiqa are the world leaders in mobile phone ticketing and mobile phone
couponing. Mobiqa's services are based on the delivery of standard barcodes
to mobile phones via SMS, MMS and WAP. The company has created a number of
'world firsts' in concert, transport, sports and event ticketing as well as
multimedia coupon promotions. Mobiqa's patented barcode technology is
available on six continents and in over 30 countries including USA and China.
Mobiqa is a private limited company headquartered in Scotland. Learn more at
http://www.mobiqa.com

Ticketmaster UK Ltd

Rosie Hills, PR and Communications Manager, Ticketmaster UK, Email: rosie.hills@ticketmaster.co.uk, Phone +44(0)207-344-4000. Matt Ward, Event Marketing & PR, M.E.N Arena, Email: matt.ward@men-arena.com, Phone +44(0)161-950-5556

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