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Softchoice Recognized as Dell's Canadian Central Partner of the Year for FY2015
[October 21, 2014]

Softchoice Recognized as Dell's Canadian Central Partner of the Year for FY2015


(ENP Newswire Via Acquire Media NewsEdge) ENP Newswire - 21 October 2014 Release date- 20102014 - Toronto, ON - Softchoice, a leading North American provider of IT solutions and managed services, is pleased to announce it was named Dell Canada's Central Partner of the Year (fiscal year 2015) in the computer technology giant's PartnerDirect channel program.



'Softchoice and Dell doubled down on our business relationship in the last year, and it is paying dividends for our clients - from the desktop to the data center,' said David MacDonald, Softchoice's President and CEO. 'This award recognizes the dedication of our Softchoice team to bring best-in-class solutions and services to market, leveraging Dell's trusted technology, in both the private and public sector.' Softchoice has been a Dell Premier Partner since 2009. In 2013, Softchoice was named Vendor of Record for the Ontario Public Sector for Dell x86-64 blade and rack servers, including related components and services (for a period of at least three years). Also in the last year, Softchoice executed a growth strategy for its Dell business, adding additional dedicated resources and expertise.

The PartnerDirect annual awards honor Dell partners for delivering exemplary solutions for their clients during the past year. Award winners, chosen regionally, are selected from a group of nominations based on their dedicated use of Dell technologies to provide solutions for their clients' needs.


'I'm thrilled to congratulate Softchoice on being named Dell's Canadian Central Partner of the Year,' said Tara Fine, Channel Director for Dell Canada. 'When partners decide to move forward with a technology provider to meet their customer's needs, one of the biggest considerations is who to work with to help them through the process, educate their team, review financing options, recommend the best products and solutions, and ultimately, be able to deliver the best overall solution for their customers. Customers can be assured that as a Dell Premier Partner, Softchoice is a trusted advisor and in a position to help them choose the best solution for their technology needs.' Through PartnerDirect, Dell offers partners like Softchoice greater value and choice to their clients, while rewarding investment in key Dell solutions that will drive business growth.

About Softchoice As a leading North American provider of IT solutions and managed services, Softchoice combines the efficiency and reliability of a national IT supplier with the personal touch and technical expertise of a local solutions provider. Softchoice's holistic approach to technology includes solution design, implementation, asset management and cloud services, as well as access to one of the most comprehensive and cost-effective technology distribution networks in North America. With over 1,200 employees, Softchoice manages the technology needs of thousands of corporate and public sector organizations across the United States and Canada.

Media Contact Joel Hoidas Communications Manager, Softchoice 416-588-9002 ext. 222590 (c) 2014 Electronic News Publishing -

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