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Salesforce Positioned in the Leaders Quadrant of the 2017 Magic Quadrant for Sales Force Automation for Eleventh Consecutive YearSAN FRANCISCO, July 20, 2017 /PRNewswire/ -- Salesforce [NYSE: CRM], the global leader in CRM, today announced that for the eleventh consecutive year, Salesforce has been positioned by Gartner, Inc. as a leader in its July 2017 Magic Quadrant for Sales Force Automation (SFA). Placement was given to Salesforce for Sales Cloud. Sales Cloud empowers salespeople to sell faster, smarter and the way they want. "Salesforce has been positioned as a leader in the Gartner Magic Quadrant for SFA for eleven years in a row, which we believe provides further confirmation of our industry leadership," said Adam Blitzer, EVP & GM, Salesforce Sales and Service Clouds. "Powered by Einstein AI and Lightning, Sales Cloud continues to revolutionize the sales industry—enabling our customers to succeed in the digital era." According to Gartner, "sales force automation (SFA) applications automate the sales activities, processes and administrative responsibilities for an organization's sales professionals. SFA is a foundational technology that provides core sales execution capabilities: account, contact and opportunity management, sales forecasting, reports and dashboards, and mobile applications. Additional noncore capabilities that are often part of SFA offerings include lead management, sales enablement (content management and guided selling), quote management, partner relationship management (PRM) and analytics." About Sales Cloud Additional Information
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About the Gartner Reports About Salesforce Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE. [1] Salesforce Customer Relationship Survey; 2014-2016
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