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Research and Markets: Mobile Apps Summit 2012 - An Era of Mobile Killer Apps in a transforming Devices Landscape
[April 23, 2012]

Research and Markets: Mobile Apps Summit 2012 - An Era of Mobile Killer Apps in a transforming Devices Landscape

(M2 PressWIRE Via Acquire Media NewsEdge) Dublin - Research and Markets (http://www.researchandmarkets.com/research/2zcl96/mobile_apps_summit) has announced the addition of the "Mobile Apps Summit 2012 - An Era of Mobile Killer Apps in a transforming Devices Landscape" conference to their offering.

Mobile Apps Summit 2012 An Era of Mobile Killer Apps in a transforming Devices Landscape 27th July 2012, Taj Residency (M.G. Road), Bangalore, India The global mobile industry is witnessing volatile growth for last couple of years. Advancement of mobile technology, improved infrastructure and smart phone revolution has allowed people to perform much more with their mobile phones than ever before. This has resulted in an exponential demand and growth of mobile applications.

The mobile app market is thriving to great heights. More than hundreds of handsets are capable of installing and running apps and a swerve of big-name app stores are striving to compete. It is expected that the market for mobile applications will be "as big as the internet", peaking at 10 million apps in 2020.


Presently India having over 800 million mobile connections and 50-150m mobile internet users it is evident mobile apps are becoming very popular. By 2015 India is expected to have 237 million mobile internet activated connections. Entrepreneurs are focusing a lot on mobile apps which are internet rather than SMS based. Mobile App Stats in India - 100 million apps being downloaded in India every month. The global app market was at $4.1 billion in 2009; set to hit $17.5 billion by the end of 2012. India's app developer base is estimated at 250,000.

With world's foremost brands recognizing the need of their presence in at least one of the top applications stores and the average mobile application per brand rising over 25 (for top 100 brands, 250 in case of media companies globally); the mobile applications market has took new role in defining the marketing strategy of businesses. This has opened up new horizons for already booming mobile applications market and provides faster acceleration for the market. Though these global brands do not look to make money directly with apps; however, the apps are adding up their brand equity. The surge in number of app stores and availability of multi-platform apps has also reshaping the future of the market. The excitement around mobile applications is going to have a major impact on our economy, and our way of life.

It is with great pleasure that we invite you all to the Mobile Apps Summit 2012 and wish you all the very best.

For more information visit http://www.researchandmarkets.com/research/2zcl96/mobile_apps_summit CONTACT: Research and Markets, Laura Wood, Senior Manager.

press@researchandmarkets.com Fax from USA: 646-607-1907 Fax from rest of the world: 353-1-481-1716 Sector: Telecommunications and Networks (http://www.researchandmarkets.com/categories.asp?cat_id=20&campaign_id=2zcl96) ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.net on the world wide web. Inquiries to info@m2.com)).

(c) 2012 M2 COMMUNICATIONS

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