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Research and Markets: "Boston Scientific Corporation - IT Sales
Opportunities - 2008"
(M2 PressWIRE Via Acquire Media NewsEdge)
RDATE:28082008
Dublin - Research and Markets
(http://www.researchandmarkets.com/research/234602/boston_scientific)
has announced the addition of the "Boston Scientific Corporation - IT
Sales Opportunities - 2008" report to their offering.
Boston Scientific Corporation is a developer, manufacturer and marketer
of medical devices that are used in a b range of interventional medical
specialties, including interventional cardiology, cardiac rhythm
management, peripheral interventions, electrophysiology, neurovascular
intervention, oncology, endoscope, urology, gynecology and
neuromodulation. The Company s products are offered for sale
principally by three dedicated business groups: Cardiovascular
(including its Interventional Cardiology, CRM and Cardiovascular
businesses); Endosurgery (including the Company s Endoscopy and
Urology/Gynecology businesses, and until February 2008, included its
Oncology business), and Neuromodulation (including its Pain Management
business, and until January 2008, included the Company s Auditory
business).
Industry trends and drivers have a direct or indirect affect on IT
spending of all companies operating within an industry. For example -
increase in sourcing from low cost countries might influence Boston
Scientific Corporation to relook at their supply chains, resulting in
selling opportunities for SCM solutions, collaboration tools etc. Thus,
we can conclude that industry spending on any particular IT product or
service is an important indicator of the criticality of that product or
service for the industry. Based on the IT spend information available
in TechNavio , we have computed a criticality score for various IT
products and services, for Boston Scientific Corporation.
Various company level developments and events are important indicators
of selling opportunities and drive the sales of IT products and
services. For example - an acquisition by Boston Scientific Corporation
might result in opportunities for IT migration and integration
services. By tracking these sales drivers (using TechNavio ), we have
arrived at a demand score for each product and service.
Through an in-depth analysis of industry trends and drivers and company
level developments and events, we have made the IT Selling
Opportunities Map for hardware, software and IT services for Boston
Scientific Corporation. These maps have been divided into four zones
representing Level I, Level II and Level III opportunity areas. Level I
opportunity areas have the highest scores and hence, there is a high
probability that Boston Scientific Corporation will buy these products
and services. Level II opportunity areas have lower scores and hence,
lower probability to sell to Boston Scientific Corporation Level III
opportunities have the lowest scores and hence, unlikely to sell to
Boston Scientific Corporation.
The report is meant for IT vendors and intends to help them identify
selling opportunities within the company. Furthermore, the identified
sales drivers can be used to penetrate these accounts or increase
current share of the customers wallet. Also, the report lists key IT
spending decision makers, which enables the salesperson to directly
contact the key executives within the company.
TechNavio Insights is a set of reports based on TechNavio - a market
intelligence platform for the IT industry. It builds on the
intelligence available within TechNavio, and leverages on the custom
research experience of the Technology Navigators. TechNavio is built on
years of experience of the author s in deep dive custom research and
consulting for over 30 Fortune 500 companies and numerous large and
mid-sized companies.
Key Topics Covered:
1. Company Overview
1.1 Business Overview
1.2 Key Figures
1.3 Corporate Headquarters
2. IT Spending and Deployments
3. IT Sales Opportunities
3.1 IT Sales Opportunities - Software
3.2 IT Sales Opportunities - Hardware
3.3 IT Sales Opportunities - Services
4. Sales Drivers
4.1 Business Portfolio Management
4.2 Collaboration & Partnership
4.3 Cost Cutting & Operational Efficiency
4.4 Expanding Research & Development Activities
4.5 Integrated Management of Manufacturing Operations
4.6 Introducing New Products
4.7 Maintaining Quality Standards
4.8 Mergers & Acquisitions
4.9 Understanding Customer Needs
4.10 Undertaking New Sales & Marketing Initiative
5. Conclusion
Appendix A: Key IT Spending Decision Makers USA
Appendix B: Definitions
B.1 Software
B.2 Hardware
B.3 Services
Appendix C: Methodology
C.1 Evaluating Criticality Score
C.2 Evaluating Demand Score Other Reports in This Series
List of Exhibits
Exhibit 2.1: IT Deployment Details
Exhibit 3.1: Software Sales Opportunities Map
Exhibit 3.2: Opportunities and Related Sales Drivers for Software
Exhibit 3.3: Hardware Sales Opportunities Map
Exhibit 3.4: Opportunities and Related Sales Drivers for Hardware
Exhibit 3.5: IT Services Sales Opportunities Map
Exhibit 3.6: Opportunities and Related Sales Drivers for IT Services
Exhibit C1: Calculations for Estimating Criticality Score
Exhibit C2: Criticality Scores for Various Software Applications
Exhibit C3: Criticality Scores for Various Hardware Products
Exhibit C4: Criticality Scores for Various IT Services
Exhibit C5: Calculations for Estimating Demand Score
For more information visit
http://www.researchandmarkets.com/research/234602/boston_scientific
CONTACT: Laura Wood, Senior Manager, Research and Markets
Fax: +1 646 607 1907 (US)
Fax: +353 1 481 1716 (Rest of World)
e-mail: press@researchandmarkets.com
((M2 Communications Ltd disclaims all liability for information
provided within M2 PressWIRE. Data supplied by named party/parties.
Further information on M2 PressWIRE can be obtained at
http://www.presswire.net on the world wide web. Inquiries to
info@m2.com)).
Copyright ? 2008 M2 Communications Ltd.
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