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RawFlow Revolutionizing P2P-TV by Supporting Live Streaming of Flash Video
[April 26, 2007]

RawFlow Revolutionizing P2P-TV by Supporting Live Streaming of Flash Video


LONDON --(Business Wire)-- RawFlow, a leading provider of live peer-to-peer streaming technologies, has today announced that it supports streaming of Adobe Flash encoded media content. The release of RawFlow's new Intelligent Content Distribution (ICD) V. 5.3 solution, is the first ever peer-to-peer streaming solution to support live Flash media.



Flash Video has exploded in popularity over the last two years, largely due to the proliferation of user generated content sites such as YouTube and the recent launch of Adobe's Flash Media Encoder (FME), a free Windows desktop programme. RawFlow's move to support the streaming of live Flash content will enable it to offer a unique service to clients that want to explore the live video capabilities of Flash.

"We are the first peer-to-peer steaming company that is truly multi-platform. RawFlow supports all the major media formats and protocols including Windows Media, RealPlayer, and now Adobe Flash," comments Mikkel Dissing, CEO and Co-Founder of RawFlow. "The launch of our latest solution, allows broadcasters for the first time to provide live broadcasts to their audience within a modern, interactive and exciting viewing experience, and without the usual bandwidth and server hardware costs of streaming in this format," continued Dissing.


Flash has become a preferred encoding for on-demand content as it works well on any computer regardless of operating system or browser, and can easily be integrated into websites and interactive features. With the introduction of P2P powered Flash streaming and increasingly better Flash codecs; Flash is becoming very attractive to the webTV market precisely because of its flexibility and interoperability.

"The Flash platform is a hotbed of innovation in the online video market, and in particular for user-generated content. As a leading peer-to-peer streaming provider, RawFlow needs to be in this space, and we can now offer a unique service to our clients," said Dissing.

For further information, please visit www.rawflow.com.

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