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QAD's Customer Engagement Program Demonstrates Company's Commitment to Customer Success
[October 29, 2014]

QAD's Customer Engagement Program Demonstrates Company's Commitment to Customer Success


SANTA BARBARA, Calif. --(Business Wire)--

QAD Inc. (NASDAQ:QADA) (NASDAQ:QADB), a leading provider of enterprise software and services, announced today that it has invested more than 20,000 days over the last 4 years in their Customer Engagement program. QAD's vision is to help customers operate at peak efficiency and perfectly align their strategic goals. QAD's unique Customer Engagement process is a critical component of this vision. As part of the process, all customers are eligible for complimentary annual consultations with QAD experts to map their company's goals with the solution's capabilities.

SOLAFT Filtration Solutions, one of the largest suppliers of technical textiles for industrial filtration, is a QAD customer benefiting from the customer engagement program. "The QAD Customer Engagement Process allows us to leverage the value of our ERP investment over time and QAD continues to work closely with us today to ensure we are on track for tomorrow," said Tania Sayers, Chief Financial Officer, SOLAFT Filtration Solutions.

See a detailed case study explaining the benefits achieved by SOLAFT.

"QAD's Effective Enterprise vision aims for our customers' processes, systems and people to be aligned and working at peak efficiency. Our global Customer Engagement program allows us to partner with customers on all three aspects, not just on the software," said Paul Henderson, Senior Vice President of Asia Pacific, QAD.

Details about QAD's Customer Engagement Program

QAD's customer engagement program is a phased series of consultative meetings that includes:

  • Discovery: Understand the customer's business objectives, challenges and priorities; evaluate the existing business process and its effectiveness in meeting the overall goals.
  • Vision workshop: Identify areas for optimization and recommend alternatives for realizing quicker gains.
  • Roadmap: Work with the customer to create a detailed plan for the deployment of the agreed-upon set of recommendations, including resource requirements, change management and knowledge transfer.
  • Q-Scans: Short, focused assessments offering insight into gaining maximum benefits from the QAD implementation. QAD offers Q-Scans on a variety of topics, from process reviews, system performance and analytics, to compliance and upgrades.



The customer engagement program evaluates metrics against a suite of performance indicators called "QAD Effective Enterprise Key Performance Indicators (KPIs)." The KPI framework includes hundreds of possible measurements of customer service, supplier performance, manufacturing efficiency, manufacturing schedule achievement, supply chain effectiveness, inventory effectiveness, asset utilization, financial compliance, industry compliance and IT effectiveness. The metrics that best measure the customer's performance against its goals are mapped to QAD solutions' functionality.

"We take pride in having a very personal, relevant and pragmatic approach toward customer service," said Anton Chilton, Senior Vice President, Global Services, QAD. "QAD's vision has always been to help our customers become effective manufacturing enterprises. Our programs are designed to make us true partners in providing appropriate solutions that help them in achieving or exceeding their business goals."


According to QAD Chief Marketing Officer Carter Lloyds, "Our customer engagement process starts with an honest discussion about the challenges our customers face and opportunities for process improvement. 'Customer Engagement' is easy to say and hard to deliver, but QAD delivers on our promise. When we engage with customers on process improvement, the customer becomes more effective, creating process improvements that allow greater scalability in operations, reducing cost and improving customer satisfaction. In return, QAD benefits through enhanced customer retention, increased breadth of the solution delivered, growth in users, and additional consulting engagements focused on further process improvements. The mutual benefits of our customer engagement process fuel our partnership with customers."

Interesting facts about QAD's Customer Engagement Program:

  • QAD experts invested more than 5,400 days in assisting customers to identify opportunities, an average of more than three days per customer during QAD's last fiscal year.
  • QAD's global team of business consultants average 15-20 years experience assisting manufacturers.

About QAD - The Effective Enterprise

QAD Inc. (NASDAQ: QADA) (NASDAQ: QADB) is a leading provider of enterprise software and services designed for global manufacturing companies. For more than 30 years, QAD has provided global manufacturing companies with QAD Enterprise Applications, an enterprise resource planning (ERP) system that supports operational requirements, including financials, manufacturing, demand and supply chain planning, customer management, business intelligence and business process management. QAD Enterprise Applications is offered in flexible deployment models as on-premise software, in the cloud with QAD Cloud ERP or in a blended environment. With QAD, customers and partners in the automotive, consumer products, food and beverage, high technology, industrial products and life sciences industries can better align daily operations with their strategic goals to meet their vision of becoming more Effective Enterprises.

"QAD" is a registered trademark of QAD Inc. All other products or company names herein may be trademarks of their respective owners.

Note to Investors: This press release contains certain forward-looking statements made under the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, including, but not limited to, statements regarding projections of revenue, income and loss, capital expenditures, plans and objectives of management regarding the Company's business, future economic performance or any of the assumptions underlying or relating to any of the foregoing. Forward-looking statements are based on the company's current expectations. Words such as "expects," "believes," "anticipates," "could," "will likely result," "estimates," "intends," "may," "projects," "should," "would," "might," "plan" and variations of these words and similar expressions are intended to identify these forward-looking statements. A number of risks and uncertainties could cause actual results to differ materially from those in the forward-looking statements. These risks include, but are not limited to: evolving demand for the company's products and companion products; the ability to sustain license and service demand; fluctuation in revenue and earnings in the software industry; the ability to leverage changes in technology; the ability to sustain customer renewal rates at current levels; third party opinions about the company; the reliability of estimates of transaction and integration costs and benefits; competition in our industry; delays in localizing the company's products for new or existing markets; the ability to recruit and retain key personnel; delays in sales; changes in operating expenses, pricing, timing of new product releases, the method of product distribution or product mix; timely and effective integration of newly acquired businesses; general economic conditions; exchange rate fluctuations; and, the global political environment. For a more detailed description of the risk factors associated with the company, please refer to the company's latest Annual Report on Form 10-K, and in particular, the section entitled "Risk Factors" therein, and in other periodic reports the company files with the Securities and Exchange Commission thereafter. Management does not undertake to update these forward-looking statements except as required by law.


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